Marketing Executive

Responsibilities

• Take ownership of their work and translate business needs and goals into effective marketing strategies and execution, adding value to the businesses they support.
• Mix of demand generation and product marketing, depending on business priorities.
• Solve complex problems by combining creativity, intuition, and data.
• Roll up their sleeves to support the business with limited vendor support.
• Develop marketing plans and execute with other regional marketing teams and creative agencies.
• Manage digital campaigns, track metrics, and budgets.
• Partner with a broad range of regional colleagues from sales, product, and marketing to drive lead generation and client engagement.
• Excellent written and verbal communication skills.

Requirements

• Based in FlexTrade’s London office, this role is for a candidate who wants to take ownership of their work and translate business needs and goals into effective marketing strategies and execution, adding value to the businesses they support.
• Entrepreneurial mindset and an ability to adapt and prioritize self-sufficiently.
• Strong planning skills and experience in the execution of modern marketing channels: managing social media, creating content, and using digital marketing (Adobe Creative Cloud, Adobe Express/Canva, Office 365, Mailchimp, Zoom Sessions, Salesforce, Intent Monitoring tools). This role will not have heavy vendor support – we are looking for someone to roll up their sleeves to support the business.
• Ability to successfully partner with a broad range of regional colleagues from sales, product, and marketing to drive lead generation and client engagement. Excellent written and verbal communication skills are essential for this role.
• Experience in developing effective marketing plans and executing with other regional marketing teams and creative agencies. Experience in managing digital campaigns, tracking metrics, and budgets.
• Experience in working remotely– with direct and dotted-line reporting structures.
• Flexibility to travel.
• Previous experience in a marketing role in a financial technology firm (preferred) or financial institution.

Preferred

• Previous experience in a marketing role in a financial technology firm (preferred) or financial institution.