Responsibilities

• Marketing Campaign Execution
• Work with the Marketing Manager to plan, budget and schedule the company’s Marketing Strategy
• Responsible for the execution of UK lead generation/marketing campaigns across digital and printed channels for all products and services ; including PR/trade advertising; building and sending email blasts and direct mail. Supporting equivalent campaigns as required
• Plan and implement a regular schedule of e-newsletters to both internal stakeholders and customers/prospects
• Responsible for organizing and managing the company’s sponsorship of Trade Exhibitions in the UK; including cost negotiation with suppliers, stand design / marketing collateral, pre and post-event promotional campaigns and all logistics associated with delivering event objectives
• Responsible for organizing company run Masterclass events across the UK; including scheduling, venue selection (through 3 rd part supplier), pre-event promotion, delegate registration/management, organizing marketing collateral, and all associated logistics
• Supporting the promotion and delivery of events (trade and company) in Holland, as required
• Responsible for updating company website, utilizing the built-in content management system
• Responsible for planning and delivering the company’s Social Media strategy; creating regular content that reinforces the main marketing campaigns and company positioning.
• Take ownership of marketing collateral management; ensuring all marketing assets are accurately filed and catalogued, and required stock levels are available for ongoing sales activity