Influencer Relations Marketing Specialist

Brighton, Brighton and Hove, UK (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize the influencer and affiliate ecosystem to drive product launches, partnerships, and revenue, blending creator relations, data-driven optimization, and strategic program management.

  • Influencer & Affiliate Partnerships: identify, recruit, and manage creators and affiliates, aligning them with brand goals and product launches.
  • Operational Excellence: design processes for seamless creator integration across e-commerce platforms and compensation/payments oversight.
  • Performance & Strategy: analyse collaboration data, optimize strategies, and stay ahead of industry trends to maximize business impact.

Job Description

Own and optimize the influencer and affiliate ecosystem to drive product launches, partnerships, and revenue, blending creator relations, data-driven optimization, and strategic program management.

  • Actively seek out and engage with key influencers and content creators through personalised outreach strategies.
  • Collaborate closely with influencers to seamlessly incorporate our products into their content, matching their unique style and audience.
  • Design and implement processes to facilitate the smooth integration of creators into our designated e-commerce platforms.
  • Analyse collaboration data to assess impact and offer insights for improving strategies.
  • Play a crucial role in planning and executing product launches that are designed to maximize exposure and engagement.
  • Stay updated on industry trends, competitor actions, and new opportunities to improve our partnership strategies with a focus on business outcomes.
  • Oversee all aspects of our affiliate program, from recruiting affiliates to tracking their activity and managing rewards.
  • Manage affiliate payments through PayPal and prepare detailed reports on performance.
  • Track sales data to ensure high-performing affiliates are acknowledged and rewarded properly.
  • At least 3 years of work experience.
  • Proven track record in managing affiliates, working with influencers, or similar positions.
  • Excellent people skills and the ability to communicate effectively, building good relationships.
  • Comfortable with data and using analytics to make decisions.
  • Good at managing multiple projects at once and can work well under pressure.
  • Able to solve problems creatively and quickly, especially when unexpected issues arise.
  • 23 days holiday + bank holidays
  • Extra day off for your Birthday
  • Flexible working hours
  • Pension Scheme
  • Free health and beauty products
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Wellgard

In 2016, our first supplement hit the market. Today, we reach millions across the UK and beyond.Daily, we're in the lab. We learn from those we serve, teaming with top nutritionists. We're formulating products that enhance how you look, feel.Science is our backbone. We believe in supplements that work, safely.Step by step, we're forging natural wellness' future.

Founded in 2016
Brighton, England, GBR
7 employees (4 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
104.8K
Monthly Google Ads Budget
$33
Traffic Source Mix
Search
67.5%
Direct
9.8%
Referral
3.6%
Social
3.6%
Paid
7.9%

Headcount Trend

Current headcount: ~7

Marketing Team

Marketing Team Size
4 (57% of company)
Marketing Roles Posted (Last 30 Days)
3