Influencer Marketing Manager

London, UK (Hybrid)

£40K/yr – £45K/yrSenior Level3+ years expFull time

Posted 2 weeks ago

Job Summary

Own end-to-end influencer campaigns for marquee clients, manage senior client relationships, and lead a small team while shaping strategy and driving growth opportunities.

  • Own end-to-end influencer campaigns from brief to reporting
  • Develop and optimize multi-client strategies with the Campaign Strategy Lead

Job Description

Responsibilities

  • Owning influencer campaigns end-to-end , from initial brief and strategy through creator selection, contracting, content production, approvals, live delivery and reporting.
  • Acting as the day-to-day senior contact for clients , building strong relationships and confidently managing expectations, challenges and opportunities.
  • Translating client objectives into clear, effective influencer and creator strategies.
  • Overseeing creator identification and selection, ensuring talent is relevant to the brand, audience and campaign objectives.
  • Managing campaign budgets, timelines, deliverables, usage rights and project profitability.
  • Negotiating creator fees, deliverables, licensing and usage where required.
  • Line managing two members of the team , providing direction, feedback, support and quality control while helping them become increasingly autonomous.
  • Delegating effectively while maintaining oversight across multiple campaigns and workstreams.
  • Reviewing briefs, creator recommendations, client communications, reports and campaign outputs before they go out the door.
  • Working closely with the Campaign Strategy Lead , who you’ll report into, to develop stronger campaign thinking and continually improve our work.

Requirements

  • 3–4+ years’ influencer/creator marketing experience, with significant agency-side experience essential
  • Strong end-to-end influencer campaign experience
  • Excellent project management skills — you naturally think in timelines, priorities, dependencies and next steps
  • Experience managing multiple clients and campaigns simultaneously
  • Strong client-management skills and confidence communicating with senior stakeholders
  • A solid understanding of creator contracting, negotiations, usage rights and licensing
  • Strong commercial awareness, including campaign budgets and profitability
  • Experience managing, mentoring or overseeing junior team members
  • Excellent written and verbal communication
  • A seriously good eye for detail

Preferred

  • Fluency in Spanish — this would be an incredible advantage given the international nature of our work and clients
  • Fluency or professional proficiency in any additional languages is also highly valued
  • Experience working across international or multi-market influencer campaigns
  • Experience working with brands across lifestyle, entertainment, sport, wellness or consumer sectors
  • Most importantly, you’ll be autonomous and self-reliant . TGE is intentionally lean, so we’re looking for someone who enjoys ownership and comes to the table with solutions rather than waiting to be told what to do.
the good egg | creator-first boutique agency logo

the good egg | creator-first boutique agency

An awarded creator-first boutique agency built for the influencer economy. We craft bold, influencer-led campaigns that shape culture and drive results.

Founded in 2020
Greater London, England, GBR
9 employees (5 in marketing)

Salaries

Posted range

£40K/yr – £45K/yr

Taken straight from the job posting.

See all the good egg | creator-first boutique agency salaries

Marketing Team

Marketing Team Size
3 (33% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~9
the good egg | creator-first boutique agency logo

Influencer Marketing Manager

the good egg | creator-first boutique agency · London, UK · Hybrid