Head of Marketing and Communications

London, UK (Hybrid)

£78K/yr – £85K/yrSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own Virgin Unite’s brand evolution and storytelling across channels, turning social-issues work and partner impact into clear, credible narratives that reach diverse audiences.

  • Brand Strategy: Align earned, owned, and paid channels to tell a consistent mission-driven story.
  • Thought Leadership: Create campaigns and leadership content, public speaking, and media opportunities to raise visibility.
  • Cross-Functional Partnerships: Collaborate with the Virgin family, partners, and incubated initiatives to deliver joined-up communications.

Job Description

Responsibilities

  • Lead Virgin Unite’s brand, marketing and communications strategy across earned, owned and bought channels
  • Shape compelling campaigns and storytelling that bring complex social issues and partner impact to life
  • Drive the evolution of the Virgin Unite brand, including messaging, editorial direction and digital presence
  • Build thought leadership opportunities for senior leaders and support with speeches, media opportunities and social content
  • Strengthen Virgin Unite’s reputation through strategic media relations and stakeholder engagement
  • Partner with teams across the wider Virgin family, funded partners and incubated initiatives to create joined-up communications
  • Balance big-picture thinking with hands-on delivery — from strategy and planning to writing, editing and content creation

Requirements

  • Experience across marketing, brand and communications, ideally within a non-profit, charity, purpose-led or social impact environment
  • Brilliant writing and storytelling skills, with the ability to create engaging content for different audiences and channels
  • A strong understanding of digital communications, social media and content marketing
  • Confidence working with senior stakeholders and helping leaders communicate with clarity and impact
  • Experience managing multiple projects and priorities in a fast-moving environment
  • Curiosity and passion for the issues Virgin Unite works on, from social justice and planetary health to responsible business
  • A collaborative, proactive approach and willingness to both shape strategy and “do the do”
Virgin logo

Virgin

At Virgin, we’re all about creating unique customer experiences, challenging the status quo and championing people and the planet. For five decades, in five business sectors and on five continents, our purpose is to change business for good. The home of Virgin is Virgin Management – supporting the Branson family and the growth of the Virgin brand by developing and nurturing valuable Virgin businesses around the world. Virgin Management works alongside all the different Virgin companies and their teams around the world. We have interests spanning travel & leisure, health & wellness, music & entertainment, telecoms & media, financial services and space. Each of those individual Virgin businesses has its own ways of working, but we are all united by a shared culture and purpose. Virgin Management also works alongside Virgin Unite, the non-profit foundation of the Virgin Group, and is home to Virgin Start Up, a not-for-profit organisation that delivers Start Up Loans, mentoring and other support to entrepreneurs in the UK.

London, England, GBR
36K employees (1,715 in marketing)

Traffic Signals

Monthly Visitors
763.7K
Monthly Google Ads Budget
$2.2K
Traffic Source Mix
Search
48.5%
Direct
40.7%
Referral
8.9%
Social
1.2%
Paid
0.6%

Headcount Trend

Current headcount: ~36.4K

Marketing Team

Marketing Team Size
719 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent News