Retailers are becoming more and more algorithmically driven. ProductWind markets to the algorithm, sending in the signals it loves. The result is the algorithm loves your product - boosting it's organic rank and sponsored rank. Retail media dollars become more effective and efficient. Share of voice jumps. And the flywheel begins spinning in your favor. ProductWind represents a new form of advertising opportunity for consumer brands who are in search of new or differentiated advertising options that can compliment their existing retail media strategy.