Responsibilities - Lead communications strategy and planning for all major partner campaigns and activations - Ensure commercial narratives are authentic, culturally relevant and aligned to Club positioning - Integrate partner campaigns within the wider communications calendar - Elevate partner storytelling to reinforce supporter connection and long-term reputation - Act as senior strategic lead across high profile commercial initiatives - Own and embed the integrated communications planning framework across the Club - Lead campaign architecture from insight through execution and evaluation - Introduce consistent briefing, prioritisation and measurement standards - Strengthen cross functional planning between Communications, Marketing and Commercial teams - Ensure clarity of audience, message hierarchy and channel strategy across major initiatives Requirements - Significant experience in senior communications or campaign strategy roles within sport, culture, media or matrix organisations - Proven track record of leading integrated communications campaigns across multiple audiences and priorities - Strong strategic instincts with the ability to translate vision into disciplined execution - Deep understanding of brand building across cross-functional communications - Confidence working with senior stakeholders and influencing at executive level - A collaborative leader who builds culture, clarity and high performing teams - Calm judgement, strong instincts and resilience in fast paced, high-profile environments - Due to the nature of the role, occasional evening and weekend work will be required