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Marketing jobs

89,786 marketing jobs

4 weeks ago

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10,000+ jobs

Senior Director, Social Media and Influencer Growth Marketing

Gen Digital Inc.

Mountain View, CA (Hybrid)

$230K/yr - $290K/yrIn-houseFull-timeSenior level15+ years exp.

4 weeks ago

Principal Partner Marketing Manager, Global Consulting Partner Marketing

Amazon

Mountain View, CA (On-site)

$142K/yr - $211K/yrIn-houseFull-timeSenior level

4 weeks ago

Senior Product Manager, Acquisition & Brand

Tin Can

Seattle, WA (On-site)

$150K/yr - $185K/yrIn-houseFull-timeSenior level5+ years exp.

4 weeks ago

Senior Marketing Specialist

HCVT

Los Angeles, CA (Hybrid)

$80K/yr - $90K/yrIn-houseFull-timeSenior level4+ years exp.

4 weeks ago

Senior Strategist, Paid Media (Social)

Direct Agents

New York City, NY (Hybrid)

$95K/yr - $105K/yrAgencyFull-timeSenior level4+ years exp.

4 weeks ago

Senior Media Buyer

10X Health System

Scottsdale, AZ (On-site)

$90K/yr - $100K/yrIn-houseFull-timeSenior level3+ years exp.

4 weeks ago

Marketing Communication Coordinator AS7268

Oklahoma State University

Stillwater, OK (On-site)

$45K/yr - $63K/yrIn-houseFull-timeEntry level6+ years exp.

4 weeks ago

Principal, GTM - Retail

Chamberlain Group

Oak Brook, IL (Remote)

In-houseFull-timeSenior level7+ years exp.

4 weeks ago

Marketing Coordinator

MMQCI

Saco, ME (On-site)

$24/hr - $40/hrIn-houseFull-timeMid level2+ years exp.

4 weeks ago

Senior Content Manager

Perplexity

San Francisco, CA (Hybrid)

$150K/yr - $190K/yrIn-houseFull-timeSenior level4+ years exp.

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Manager, Partnership Marketing

Paramount

Burbank, CA (On-site)

$74K/yr - $93K/yrIn-houseFull-timeManager6+ years exp.

4 weeks ago

Manager, TikTok Shop

ELC Beauty LLC

New York City, NY (On-site)

$85K/yr - $140K/yrIn-houseFull-timeManager5+ years exp.

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Sr. Specialist, Marketing

Hikma Pharmaceuticals PLC

Berkeley Heights, NJ (On-site)

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4 weeks ago

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New York City, NY (Hybrid)

$80K/yr - $115K/yrAgencyFull-timeSenior level4+ years exp.

4 weeks ago

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4 weeks ago

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4 weeks ago

Gen Digital Inc.

Senior Director, Social Media and Influencer Growth Marketing

Mountain View, CA (Hybrid)

$230K/yr – $290K/yrSenior Level15+ years expFull time

Posted 4 weeks ago

Job Summary

Own the social-first transformation and lead the strategy, ecosystem, and partnerships that turn social into a growth lever for Gen’s brands.

Own influencer program and creator strategy as a strategic asset
Collaborate with GenStudio and cross-functional teams to embed social in early pitches and product launches

Job Description

Responsibilities

Own the social-first transformation agenda: build the strategy, business case, and operating model that shift Gen's consumer brands from treating social as a channel to treating it as the lens the business plans through and build the right scorecards and report on that progress in terms leadership tracks (e.g., relevance, growth, launch performance).
Lead and build our social media strategy for key consumer brands including Norton, Avast, and LifeLock that establish each brand's authority in the conversations that matter and turn that authority into product demand and intent.
Author the social strategies that connect our brands and products to large, engaged communities.
Build the full ecosystem, not a channel plan, for every moment where social can move the business: organic, paid, influencer, content, and community working as one system in service of a business outcome, from awareness through conversion.
Partner cross-functionally with the Brand & Growth, Media and Performance Marketing, GenStudio, and the organic growth teams to make social a growth accelerator embedded in what the business is building next.
Set the goals, measurement frameworks, and reporting standards that tie social and influencer investment to business outcomes and use them to defend or reallocate investment with the same rigor as any other growth channel.
Evolve, lead, and develop the social and influencer team, hiring and coaching talent, setting standards, and scaling the function's capability as the mandate grows.
Own the influencer and creator program as a strategic asset: partnership strategy, content series, and creator relationships built to compound over time, not one-off activations.
Own the social and influencer tool and AI stack as a scaling lever, including how AI tools shape content architecture and strategy: not just which platforms the team uses to manage social, but how AI and tooling multiply the team's output and let a lean team operate at portfolio scale. Partner with the AI leader and GenStudio to identify and deploy the right tools.
Work hand in hand with GenStudio to co-author pitches so every idea carries a real social strategy from the start instead of one added after the creative is built.

Requirements

Bachelor's degree in marketing, communications, business, or related field (preferred)
15+ years in social media, influencer marketing, or culture-driven brand strategy for global brands, including experience as a people leader who has built and scaled a team.
A track record of leading transformation, not just operations: you can point to a time you changed how an organization thought about a function, not only how well you ran it.
Experience building full social ecosystems around major brand or product launches, with a clear line from strategy to business result.
Experience building the influencer and creator side of a brand: sourcing, partnership structures, and content programs designed to compound.
Experience partnering with creative teams to shape pitches and campaigns from a social-first lens from day one.
Skilled at defending social and influencer investment in business terms: growth, relevance, and return, not engagement metrics alone.
Deep, current fluency across social platforms, with a clear point of view on brand fit, community building, and cultural relevance for each.
A strong, practical point of view on how AI and modern tooling scale social and influencer work, and experience operationalizing that with a team.
Comfort operating cross-functionally at a senior level: brand and growth leadership, PR, product, and technology and AI teams.

Benefits

401(k) retirement plan with company match – Gen matches 50% of the first 7% of eligible pay you contribute, capped at $6,000 per year in company match.
Health Savings Account (HSA) funding – if you enroll in an HSA-eligible medical plan, Gen contributes $500–$1,500 per year depending on your coverage tier.
Wellness / fitness reimbursement – up to $375 per year reimbursed for eligible fitness and wellness expenses (gym membership, classes, etc.).
Sustainable home improvement allowance – up to $500 per year for approved sustainable home upgrades (e.g., insulation, energy-efficient appliances).
Tuition / education reimbursement – up to $5,250 per calendar year for approved, job-related education.

Gen Digital Inc.

NortonLifeLock and Avast merged in 2022 and are now GenTM (NASDAQ: GEN) - a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands. The Gen family of consumer brands is rooted in providing safety for the first digital generations. Now, Gen empowers people to live their digital lives safely, privately, and confidently today and for generations to come. Gen brings award-winning products and services in cybersecurity, online privacy and identity protection to nearly 500 million users in more than 150 countries.

Founded in 1982

Tempe, Arizona, USA

786 employees (39 in marketing)

www.gendigital.com/us/en

Salaries

Posted range

$230K/yr – $290K/yr

Taken straight from the job posting.

See all Gen Digital Inc. salaries

Marketing Team

Marketing Team Size

30 (4% of company)

Median Career Experience

18 years

Median Tenure

9.7 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Cece Rosario

Senior Executive Assistant to the Chief Marketing Officer

At the company for 7 years 4 months

Ngia Vang

Head of Performance Marketing

At the company for 9 years 8 months

Sara Motahari

Director of Marketing Data Science

At the company for 9 years 9 months

Kristin Joy Colburn

Database Marketing Manager

At the company for 2 years 11 months

Funding

Total Funding

$1.2B

Last Raise

$670M

Post IPO Secondary, 8 years ago

Funding History

Aug 2018
Post IPO Secondary • $670M
Feb 2016
Post IPO Equity • $500M
Jun 1983
Series A • $3M

Traffic Signals

Monthly Visitors

217.9K

Monthly Google Ads Budget

$49.7K

Traffic Source Mix

37.7%

Direct

49.2%

Referral

9.8%

Social

Paid

1.2%

Headcount Trend

Current headcount: ~782

Recent News

Gen Digital’s SWOT analysis: cybersecurity giant’s stock faces integration hurdles By Investing.com

Oct 8, 2025 • Investing.com Australia

OmniWatch vs. Norton LifeLock 2025: Budget-Friendly Coverage or Premium Identity Theft Protection?

Oct 2, 2025 • All About Cookies

Aura vs LifeLock – One Clear Winner (October 2025)

Oct 1, 2025 • CyberInsider

Links

www.gendigital.com/us/en

X (Twitter)

Crunchbase

Responsibilities

Own the social-first transformation agenda: build the strategy, business case, and operating model that shift Gen's consumer brands from treating social as a channel to treating it as the lens the business plans through and build the right scorecards and report on that progress in terms leadership tracks (e.g., relevance, growth, launch performance).
Lead and build our social media strategy for key consumer brands including Norton, Avast, and LifeLock that establish each brand's authority in the conversations that matter and turn that authority into product demand and intent.
Author the social strategies that connect our brands and products to large, engaged communities.
Build the full ecosystem, not a channel plan, for every moment where social can move the business: organic, paid, influencer, content, and community working as one system in service of a business outcome, from awareness through conversion.
Partner cross-functionally with the Brand & Growth, Media and Performance Marketing, GenStudio, and the organic growth teams to make social a growth accelerator embedded in what the business is building next.
Set the goals, measurement frameworks, and reporting standards that tie social and influencer investment to business outcomes and use them to defend or reallocate investment with the same rigor as any other growth channel.
Evolve, lead, and develop the social and influencer team, hiring and coaching talent, setting standards, and scaling the function's capability as the mandate grows.
Own the influencer and creator program as a strategic asset: partnership strategy, content series, and creator relationships built to compound over time, not one-off activations.
Own the social and influencer tool and AI stack as a scaling lever, including how AI tools shape content architecture and strategy: not just which platforms the team uses to manage social, but how AI and tooling multiply the team's output and let a lean team operate at portfolio scale. Partner with the AI leader and GenStudio to identify and deploy the right tools.
Work hand in hand with GenStudio to co-author pitches so every idea carries a real social strategy from the start instead of one added after the creative is built.

Requirements

Bachelor's degree in marketing, communications, business, or related field (preferred)
15+ years in social media, influencer marketing, or culture-driven brand strategy for global brands, including experience as a people leader who has built and scaled a team.
A track record of leading transformation, not just operations: you can point to a time you changed how an organization thought about a function, not only how well you ran it.
Experience building full social ecosystems around major brand or product launches, with a clear line from strategy to business result.
Experience building the influencer and creator side of a brand: sourcing, partnership structures, and content programs designed to compound.
Experience partnering with creative teams to shape pitches and campaigns from a social-first lens from day one.
Skilled at defending social and influencer investment in business terms: growth, relevance, and return, not engagement metrics alone.
Deep, current fluency across social platforms, with a clear point of view on brand fit, community building, and cultural relevance for each.
A strong, practical point of view on how AI and modern tooling scale social and influencer work, and experience operationalizing that with a team.
Comfort operating cross-functionally at a senior level: brand and growth leadership, PR, product, and technology and AI teams.

Benefits

401(k) retirement plan with company match – Gen matches 50% of the first 7% of eligible pay you contribute, capped at $6,000 per year in company match.
Health Savings Account (HSA) funding – if you enroll in an HSA-eligible medical plan, Gen contributes $500–$1,500 per year depending on your coverage tier.
Wellness / fitness reimbursement – up to $375 per year reimbursed for eligible fitness and wellness expenses (gym membership, classes, etc.).
Sustainable home improvement allowance – up to $500 per year for approved sustainable home upgrades (e.g., insulation, energy-efficient appliances).
Tuition / education reimbursement – up to $5,250 per calendar year for approved, job-related education.