Responsibilities

• Execute the annual VOIS industry events attendance and sponsorship strategy, ensuring investment is aligned to brand, reputation and commercial goals.
• Assess and prioritise event opportunities, sponsorship packages and speaking opportunities against commercial, marketing and communications objectives.
• Build business cases and recommendations for event investments, evaluating expected value, audience relevance, brand visibility and return on investment.
• Lead planning and execution of approximately six or more strategic industry event activations annually.
• Evaluate event requests and sponsorship opportunities to ensure alignment with agreed business objectives.
• Determine how VOIS presents itself externally across industry events, conferences and sponsorships.
• Develop event narratives, positioning, messaging frameworks and content plans aligned to VOIS priorities and growth objectives.
• Create keynote outlines, panel talking points, speaker briefs and supporting content for executives and subject matter experts.
• Own integrated event communications plans covering pre-event, live-event and post-event activation.
• Coordinate digital, social media, public relations and content activity to maximise event visibility and audience engagement.

Requirements

• Significant experience within B2B event marketing and communications.
• Strong understanding of how events contribute to brand awareness, reputation, thought leadership and commercial objectives.
• Experience evaluating sponsorship opportunities and developing investment recommendations.
• Strong content development and storytelling skills with experience creating executive presentations, speaker content and event messaging.
• Experience building integrated campaigns spanning digital, communications, social media and earned media activities.
• Ability to manage multiple stakeholders and priorities within a matrix organisation.
• Strong analytical capability with experience measuring event performance and return on investment.
• Proven ability to operate independently and manage programmes from strategy through execution.
• Minimum of 8+ years’ experience in B2B marketing, events marketing or communications.
• Demonstrable experience managing company presence at major industry conferences, sponsorships or executive speaking programmes.

Benefits

• Opportunity to shape how VOIS is represented at major industry events, conferences and sponsorship engagements.
• Ownership of strategic event programmes with direct influence on brand visibility, thought leadership and commercial outcomes.
• Exposure to senior executives, customers, partners and industry influencers.
• Experience managing high-profile event activations and integrated marketing campaigns.
• Opportunity to collaborate across communications, digital marketing, commercial and service tower teams within a global organisation.
• Responsibility for event investment decisions, agency management and performance measurement.