Entertainment Marketing Executive at The Inside Job | London, UK

The Inside Job

Entertainment Marketing Executive

London, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end Entertainment Marketing partnerships and talent activations to drive brand relevance and awareness across culture, fashion, and youth moments.

Talent partnerships and activations: identify, pitch, negotiate, contract, and manage creators and influencers across campaigns.
Campaign governance: ensure on-time delivery, contractual KPIs, product seeding, and flawless activation execution with internal and external partners.
Creative ideation and cross-channel integration: connect talent-led content with social, events, and cultural moments to maximize reach and impact.

Job Description

Responsibilities

Support the execution of Gymshark’s Entertainment Marketing strategy, including:
Paid and organic celebrity & talent partnerships
Influencer activations
Cultural and brand-led activations
Agency management
Deliver seasonal Entertainment Marketing plans, including UK product seeding initiatives.
Execute strategic campaigns, ensuring all talent and partners deliver against agreed contractual terms and KPIs.
Generate excitement around the brand ; leverage the power of talent & i nfluencers to increase brand/product awareness and consideration through Entertainment M arketing.
Maintain and grow a strong network of industry contacts.
Act as the primary point of contact for talent and collaborators across campaigns and activations.

Requirements

Strong understanding of the UK and US entertainment landscape (celebrity, influencer, and cultural spaces).
‘Black Book’ of talent and industry contacts.
Up-to-date knowledge of emerging talent, trends, and social media .
Proven experience executing campaigns within influencer marketing, talent partnerships, or entertainment marketing .
Background in fashion, celebrity, lifestyle, or cultural marketing is a plus.
Highly organised with the ability to manage multiple priorities in a fast-paced environment.
Strong stakeholder management skills, with confidence influencing both internal teams and external partners.
Excellent negotiation and communication skills.
A proactive self-starter who can work independently without close supervision.
Creative thinker with a 360° mindset ; able to connect brand, culture, and content.