EMEA Product & Growth Marketing Manager, Research Instruments Multi-location

UK (Remote)

€59K/yr – €95K/yrMid Level7+ years expFull time

Posted 9 days ago

Job Summary

Own and drive the EMEA growth strategy for the portfolio, leading launches, marketing campaigns, and cross-functional alignment to hit revenue, market share, and pipeline goals.

Job Description

Responsibilities

Own and execute the EMEA growth strategy for the assigned portfolio, delivering revenue, market share, and pipeline objectives.
Lead commercialization and launch activities, ensuring successful regional adoption of new products and solutions.
Develop integrated marketing campaigns to drive awareness, demand generation, customer acquisition, and conversion.
Partner with Sales and Commercial Leadership to increase instrument placements, workflow adoption, software attachment, and service utilization.
Gather customer and market insights to identify growth opportunities, competitive threats, and future portfolio needs.
Develop sales enablement tools, training, and value propositions that strengthen commercial execution.
Utilize CRM, marketing automation, and performance analytics to measure impact and optimize marketing investments.
Influence and align cross-functional stakeholders across global and regional teams to achieve business goals.

Requirements

Bachelor's degree in Life Sciences, Biotechnology, Biomedical Sciences, Business, or a related field.
7+ years of experience in Product Management, Marketing, Commercial Excellence, Business Development, or Sales within Life Sciences or Scientific Instrumentation.
Proven success in commercializing complex technologies and driving business growth.
Experience developing go-to-market strategies, demand generation programs, and product launches.
Strong stakeholder management and influencing skills within a global matrix environment.

Preferred

Master's degree, MBA, or PhD.
Experience in digital marketing, account-based marketing, or growth marketing.
Knowledge of research, biotechnology, or scientific instrumentation markets.
Strong analytical and data-driven decision-making skills

BD

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