Digital Marketing Manager at The Travel Franchise | Bournemouth, Bournemouth, Christchurch and Poole, UK | £60K/yr – £70K/yr

The Travel Franchise

Digital Marketing Manager

Bournemouth, Bournemouth, Christchurch and Poole, UK (Remote)

£60K/yr – £70K/yrMid Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and scale a multi-channel paid performance engine with a growing £1M budget horizon, reporting directly to the founders and turning data into decisions that lower CPA while lifting lead quality and pipeline.

Own cross-channel PPC, paid social, and SEO with autonomy to test, prune underperformers, and scale what works.
Translate performance data into actionable insights for the founders to shape franchising outcomes and lead quality.
Build the growth engine with budget growth toward £1M+, with potential to recruit and lead a small team.

Job Description

Own the entire digital performance engine for The Travel Franchise.
Manage £384k PPC budget, £60k in paid social, and full SEO strategy.
Across Google Ads, Microsoft Advertising, Facebook, Instagram, TikTok and LinkedIn—optimising, testing, and making calls.
Build the strategy, spot opportunities, kill underperformers fast and scale what works.
Budget grows toward £1M+, opportunity to build a team around you.
Your fingerprints will be on everything.
Work directly with our Co-Founders, who close every franchise prospect personally; get immediate feedback on lead quality.
You’ll be the point person for translating performance data into actionable insights for the founders.
This role offers autonomy to test, scale, and build with direct control over a substantial budget.

4+ years in PPC management, with at least 2 years managing budgets of £250k+ annually.
A real CPA reduction story-you’ve materially cut cost-per-acquisition before and you can walk us through exactly how.
Self-direction—you don’t need daily instructions. You spot problems, form a view, and fix them.

Platform depth: Google Ads and Meta Blueprint certified (or equivalent demonstrable expertise).
Experience building and leading a team as budget grows toward £1M+.
Funnel and sales process fluency beyond just clicks.

Holiday and travel: Generous entitlement and genuine travel opportunities-we’re a travel company, after all.
Culture: Netflix-inspired “Freedom & Responsibility”. Context not control. Results not clock-watching.

The Travel Franchise

Get A Ready Made Travel BusinessUncapped earnings from selling holidaysWork where, when & how you wantWith daily support and training Our franchise model comes complete with everything you need to start earning money from day one. With over 750 franchisees who’ve joined, we know how to help you launch fast and build a travel business that lasts.Take the video tour to get started today - https://www.the-travel-franchise.com/discovery-centre/discovery-tour/

Founded in 2001

Christchurch, England, GBR

14 employees (3 in marketing)

www.the-travel-franchise.com