Digital Marketing Executive

London, UK (Hybrid)

£35K/yr – £40K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own theSEO and content engine for Queensmith by driving technical optimization, high quality copy, and a content hub that educates and converts, while turning market insights into fast improvements for search and signups.

  • SEO champion: monitor algorithm shifts, maintain technical best practices, and partner with an agency for scalable organic growth.
  • Content growth: plan and optimize Guides & Journal to attract, inform, and convert visitors.
  • Copy & brand: write with precision, uphold guidelines, and translate market signals into new campaigns and signups.

Job Description

Responsibilities

  • Be our in-house SEO champion, staying ahead of algorithm updates, technical best practices, and search trends
  • Work closely with our external Digital Marketing agency to deliver a high-impact organic growth strategy
  • Plan, create and optimise exceptional website content that positions Queensmith with trusted authority
  • Lead the growth of our Guides & Journal content hub - developing content that attracts, informs and converts customers
  • Be our go-to copywriter, a stickler for detail & excellence
  • Maintain brand integrity by upholding brand guidelines and standards in all marketing activities
  • Translate market insights into opportunity - analysing industry trends, customer behaviour and competitor activity to inform new content, campaigns and areas for growth
  • Contribute to and improve email sign-up workflows & seasonal email campaigns

Requirements

  • 3+ years experience in similar role
  • Highly skilled copywriter with proven track record of published content
  • Experience using keyword monitoring and SEO tools: GA4, Search Console, Ahrefs, SemRush or similar
  • Experience using Chat GPT, Claude or similar use of AI/LLMs to boost efficiency whilst maintaining a human-first touch
  • Apple OS and G Suite (Google Docs, Google Sheets, Google Slides etc.)
  • Experience with a CMS such as Craft, Shopify or similar
  • Some knowledge of graphic design software like Adobe Photoshop, Illustrator or Canva is a plus

    Benefits

    • Hybrid working; 3 days in office
    • Flexible working hours (core 9.30 am - 5 pm)
    • Health Insurance & Wellness Benefits
    • Generous holiday allowance
    • Company sick pay
    • Paid medical appointment time
    • Long service awards
    • Training and role-relevant courses
    • Team socials and company events
    • Employee Recognition Programme
    Queensmith logo

    Queensmith

    At Queensmith, we believe jewellery should be as unique as the stories it represents. That’s why we’ve redefined bespoke jewellery, making it accessible, personal, and beautifully simple.Whether you’re planning the perfect proposal, tying the knot, or celebrating life’s most meaningful milestones, your jewellery should be about you—not us.As specialists in lab-grown diamond jewellery, we’re proud to champion sustainable and ethical practices. Through initiatives like our Grown by Queensmith Diamonds, we’re offering a responsible alternative to mined diamonds without compromising on quality or beauty.Our in-house workshops are home to a team of expert jewellers, gemmologists, and designers who craft every piece with precision and care. By inviting you behind the scenes, we give you a deeper connection to the jewellery-making process and empower you to be part of your creation’s journey.With multiple awards under our belt, including recognition for our outstanding bespoke service, we’re committed to delivering luxury experiences while maintaining accessibility for all.

    Founded in 2016
    London, England, GBR
    68 employees (36 in marketing)

    Traffic Signals

    Monthly Visitors
    117.8K
    Monthly Google Ads Budget
    $1
    Traffic Source Mix
    Search
    46%
    Direct
    40.1%
    Referral
    6.6%
    Social
    5.5%
    Paid
    1.7%

    Headcount Trend

    Current headcount: ~68

    Marketing Team

    Marketing Team Size
    10 (15% of company)
    Marketing Roles Posted (Last 30 Days)
    1