Digital Marketing Executive

Preston, Lancashire, UK (On-site)

Salary Not AvailableMid Level2+ years expPermanent

Posted 7 weeks ago

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Job Summary

Own a multi-client digital marketing practice spanning social, content, analytics, automation, and paid media with a strong emphasis on execution and cross-channel results.

  • Social Media Management: Own updates and paid social across multiple client accounts.
  • Content Marketing & SEO: Create blogs, press releases, social posts, emails, and landing pages, optimizing for keywords.
  • Analytics & Reporting: Deliver monthly analytics and performance insights from GA, Data Studio and AdWords.

Job Description

Own a multi-client digital marketing practice spanning social, content, analytics, automation, and paid media with a strong emphasis on execution and cross-channel results.

  • Social Media Management - Responsible for social media updates and management of paid social advertising across multiple client accounts.
  • Content Marketing - Producing good quality content (blogs, press releases, social posts, email content, landing page content) across multiple client accounts. Optimising content for keywords.
  • Analytics and Reporting - Completing monthly client marketing reporting involving Google Analytics, Google Data Studio and Google AdWords.
  • Marketing Strategy - Creating marketing strategies. Creating promotions and running them for various accounts.
  • Marketing Automation - Setting up complex marketing automation journeys for clients using systems like Pardot, Active Campaign and Klaviyo (training can be provided if you haven't worked on these before).
  • E-mail Marketing - Responsible for creating and distributing email marketing campaigns for various clients.
  • Website Content / Management - Updating website content on various client websites.
  • Pay Per Click Advertising - Managing pay-per-click advertising campaigns across different platforms (Google Ads, Microsoft Ads, Facebook, LinkedIn etc).
  • Account Management - Managing communications with clients, updating marketing plans, scheduling work for yourself and other members of the team.
  • Minimum of 2 years of hands-on digital marketing experience.
  • Spelling and grammar must be to a good standard.
  • Content writing experience – Blogs, social media updates.
  • Google Analytics experience
  • Experience with email marketing platforms such as MailChimp, Active Campaign, Klaviyo.
  • Experience with WordPress and other website content management systems.
  • Experience in multi-tasking, handling deadlines and multiple responsibilities.
  • Willing to learn and get stuck in with a small growing company. It will be a varied role and a chance to get involved with lots of different areas of marketing.
  • Work authorisation: United Kingdom (required)
  • Previous experience working in an agency environment.
  • Any experience with CRM systems (we work with Salesforce).
  • Google Ads / Microsoft Ads experience.
  • Social media management experience.
  • Casual dress
  • Company pension
  • On-site parking
M4B Ltd logo

M4B Ltd

CRM System and Marketing Consultancy. Whether you need a new approach to your marketing & sales strategy, or perhaps you're using inefficient processes and looking to streamline your operations, we can help. - CRM and Salesforce: We specialise in helping companies to maximise their investment and successes with the CRM system, Salesforce. - Sales and Marketing Strategy: Through a structured sales and marketing plan we work in partnership with our clients to ensure we reach our goals. - Digital Marketing Services: With our support we help our clients find new customers, engage with existing ones better and generate higher ROI.

Founded in 2015
Lytham St Anne's, England, GBR
4 employees (4 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Traffic Source Mix
Search
33.6%
Direct
42%
Referral
12.7%
Social
9.5%
Paid
1.1%

Headcount Trend

Current headcount: ~4

Marketing Team

Marketing Team Size
4 (100% of company)