Digital Marketing Executive

Surrey, UK (On-site)

£31K/yr – £34K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and drive Genesis Publications’ digital marketing program, including content creation for the website and social media, calendar planning, SEO, campaign execution and optimization, and cross-functional collaboration with editorial and author teams.

  • Own content calendar and asset creation across website and social
  • Lead and optimize email and online advertising campaigns
  • Coordinate with editorial and external partners on campaigns

Job Description

Responsibilities

  • Writing, sourcing assets and creating content for website and social media
  • Researching and maintaining the social media calendar
  • Management of social media channels
  • Day-to-day management of the website – creating voucher codes, updating existing pages and working closely with our web developer to troubleshoot and address any issues or changes
  • Working closely with the editorial team to create product and coming soon pages on the website ahead of book launches
  • SEO website optimisation
  • Executing email and online advertising campaigns and monitoring performance
  • Monitoring campaign performance and identifying opportunities for improvement
  • Researching, writing, fact-checking and uploading news items to the company website
  • Creation of online press and asset toolkits for external collaborators

Requirements

  • At least 3 years’ digital marketing experience
  • Experience working on brand-led social media accounts
  • Strong content creation skills, including video editing and image design
  • Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, InDesign)
  • Experience with email marketing platforms (ideally Campaign Monitor) and website CMS systems
  • Solid understanding of SEO and digital performance metrics
  • Excellent communication skills
  • Strong organisational skills and the ability to manage your own workflow
  • Confidence working with high-profile stakeholders and external partners
  • Knowledgeable about and kept up to date with the latest digital trends and tools

Benefits

  • Company pension
  • Private medical insurance
  • Cycle to work scheme
  • Complimentary copies of newly published books
Genesis Publications logo

Genesis Publications

3.0 Glassdoor

The world's leading limited edition book publisher in music and culture, since 1974. Genesis creates signed limited edition books and prints for subscribers in over 50 countries. Recent authors include musicians such as Jimmy Page, David Bowie, Brian Wilson, Eric Clapton, Ringo Starr and The Who, visual artists such as Shepard Fairey, Storm Thorgerson and Sir Peter Blake, and contributing writers such as Tom Hanks and Steven Spielberg.

Founded in 1974
Guildford, England, GBR
15 employees (8 in marketing)
0% recommend to a friend

Salaries

Posted range

£31K/yr – £34K/yr

Taken straight from the job posting.

See all Genesis Publications salaries

Marketing Team

Marketing Team Size
7 (47% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
17.6K
Traffic Source Mix
Search
49%
Direct
8%
Referral
9.3%

Headcount Trend

Current headcount: ~15

Recent News

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Digital Marketing Executive

Genesis Publications · Surrey, UK · On-site