Digital Marketing & E-commerce Assistant

Responsibilities

• Email Marketing – Klaviyo: Creating, designing and scheduling regular email marketing campaigns using Klaviyo.
• Producing engaging newsletters, promotional emails, product announcements and seasonal campaigns.
• Planning email campaigns around new products, special offers, promotions and important retail dates.
• Creating visually appealing emails that reflect each brand and encourage customers to visit our websites.
• Maintaining and improving automated email flows, including welcome emails, abandoned basket reminders and customer follow-ups.
• Supporting customer segmentation and ensuring email communications are relevant to the intended audience.
• Monitoring campaign performance, including open rates, click-through rates and sales generated.
• Testing different subject lines, content and layouts to improve engagement.
• Identifying opportunities to encourage repeat purchases, improve customer retention and increase online sales.
• Social Media Marketing & Content Creation: Planning, creating and scheduling regular social media content.

Requirements

• Essential Skills & Qualities
• Previous experience in digital marketing, email marketing, social media marketing or a related marketing role.
• Good computer skills and confidence using online platforms.
• Strong written English and an eye for detail.
• Good organisational skills and the ability to manage multiple tasks.
• A creative approach to marketing and content creation.
• The ability to work independently, use initiative and manage your own workload.
• An understanding of how digital marketing can increase brand awareness, customer engagement and online sales.
• Excellent communication skills and a friendly, professional approach to customer service.
• A positive attitude, willingness to learn and a hands-on approach.

Preferred

• PPC experience is desirable but not essential.
• Experience with golf products or an interest in golf would be an advantage but is not essential.

Benefits

• 20 days' paid annual holiday plus bank holidays (full-time)
• company pension scheme
• Company pension
• Free parking