Campaign Manager
TRG Digital Ltd
UK (Remote)
In-houseFull-timeMid level
3 days ago
Digital Marketing & Campaigns Manager
Manchester, UK (Hybrid)
Salary Not AvailableManager3+ years expFull time
Posted 3 months ago
Job Summary
Own multi-channel campaigns that fuse storytelling with fundraising and advocacy for LGBTQ+ health and equality, while building and mentoring a small team to consistently improve audience engagement and income.
- Campaign ownership: plan, deliver, and evaluate integrated marketing, communications, and fundraising initiatives.
- Audience & channels: manage website, email, social, and supporter journeys using analytics for continuous optimization.
- Collaboration & impact: partner with volunteers and peers to maximize reach and provide leadership-ready reporting.
Job Description
Responsibilities
- Lead bold, audience-focused campaigns that inspire action, amplify LGBTQ+ voices and grow support for our life-changing work
- Lead the planning, delivery and evaluation of integrated marketing, communications and fundraising campaigns, using powerful storytelling to engage supporters, influence conversations and generate income
- Manage digital content across multiple channels, oversee website development, SEO/GEO optimisation, social media, email marketing and supporter journeys, using insight and analytics to continually improve performance
- Manage and develop a small team, fostering a creative, collaborative and high-performing environment
- Work closely with colleagues, partners and community contributors to maximise impact
- Monitor campaign performance, engagement and conversion metrics
- Manage website content, analytics and Google Ad Grant activity
- Build relationships with internal teams, partners, volunteers and community contributors
- Support campaigns, Pride events, fundraising events and other engagement activities
- Provide reporting and insights to support strategic decision-making
Requirements
- A minimum of three years’ experience in marketing
- A minimum of three years’ experience managing, developing and supporting people
- Experience of engaging audiences to take tangible action to deepen engagement
- Previous supervisory or volunteer‑management experience
- Experience using digital platforms and major social media channels to engage audiences
- Proven project management experience in a fast‑paced environment
- An understanding of social media engagement, paid reach, digital trends, including responsible AI use, and creative design principles
- Familiarity with email CRMs, campaign evaluation, GA4, Google Ad Grants, GEO and SEO
- Knowledge of effective campaign development, storytelling, statistics and community testimonies
- An awareness of LGBTQ+ issues, health and wellbeing, and a commitment to equality and diversity
Benefits
- Salary of £35,169 per annum
- 26 days’ annual leave, plus bank holidays
- Sector-leading 10% employer’s contributory pension
- Staff counselling scheme
- Cycle to Work / Technology Scheme
- Free annual flu jab
- Free VDU eye care test
- Dedicated training budget for each member of staff and support with Personal Development Plans
LGBT Foundation
We are LGBT Foundation.We believe in a fair and equal society where all lesbian, gay, bisexual and trans people can achieve their full potential. Our work started in 1975 and we’ve been changing the lives of LGBT people ever since. Over the last five decades we’ve provided information, services and support for LGBT people who’ve had nowhere else to turn. We’ve been at the forefront of the social and legal changes that mean LGBT people in the UK have more rights than ever before.Our work is as vital and urgent as ever. LGBT people still face persecution, discrimination and stark health inequalities. Through our services we reduce isolation amongst our communities, help people feel more confident and in control of their lives and enable people to flourish.Every year we serve 40,000 people - amplifying people’s voices, providing support and offering hope.We work in partnership with others to build strong, cohesive and influential LGBT communities and promote attitude change in society, reaching600,00 people online each year.Together, we can secure a safe, healthy and equal future for all LGBT people.Until then, we’re here if you need us.
Salaries
Campaign Marketing median pay in the United Kingdom
Most pay falls between £38K and £55K. Based on 30 salaries.
Marketing Team
Marketing Team Size
9 (7% of company)
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
48.2K
Monthly Google Ads Budget
$409
Traffic Source Mix
Search
58.8%
Direct
31.4%
Referral
2.6%
Social
6.6%
Headcount Trend
Current headcount: ~128
Links
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