Responsibilities

• This Level 6 apprenticeship programme is delivered over 3.5 years and combines practical workplace experience with academic learning, allowing you to earn while you learn with no university tuition fees to pay.
• Throughout the programme, you will develop a strong understanding of modern digital marketing practices including digital advertising, content marketing, online analytics, communication strategy, and digital campaign management.
• The course is delivered through blended learning, giving apprentices the flexibility to study alongside full-time employment.
• Learning includes online lectures, study materials, tutorials, and support through Aston University’s virtual learning platform, as well as on-campus sessions each term where apprentices can network with peers, meet subject specialists, and receive one-to-one support.
• You will also benefit from dedicated support throughout your apprenticeship journey from experienced professionals, university staff, and workplace mentors to help you succeed both academically and professionally.
• This apprenticeship pathway is ideal for creative and analytical individuals who are interested in social media, branding, content creation, digital communications, and online marketing.
• Every day is different, and you’ll learn valuable skills that employers everywhere are looking for all while gaining real industry experience and graduating with a recognised degree from Aston University.
• Earn while you learn with a full-time paid apprenticeship
• Gain a recognised Level 6 Digital Marketing Degree Apprenticeship qualification with Aston University
• Complete your apprenticeship over 3.5 years with no university tuition fees to pay

Requirements

• Minimum 5 GCSEs (or equivalent) at Grade 4/C or above, including English and Mathematics
• A Levels, BTEC, or equivalent Level 3 qualification
• Basic IT and computer skills
• Good written and verbal communication skills
• Willingness to learn and develop professionally
• Ability to work independently and as part of a team
• Strong organisational skills and attention to detail

Preferred

• Interest in digital marketing, social media, branding, or content creation
• Creative thinking and problem-solving skills
• Understanding of social media platforms and online communication
• Previous work experience, volunteering, or personal projects (not essential)
• Interest in business, customer engagement, and digital trends

Benefits

• No university tuition fees to pay
• Real hands-on industry experience from day one
• Dedicated Account Manager support from day one to guide and assist you throughout your apprenticeship journey
• Ongoing mentoring, training, and career development
• Learn industry-standard systems, software, and technologies
• Opportunity to work alongside experienced professionals
• Build practical business and technical skills for long-term career success
• Access to university learning resources and student facilities
• Two study/support days every two months dedicated to your learning and development
• Company and social events