Digital Growth Manager (SEO, PPC, Meta & AI Search)

London, UK (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own the lead gen and growth engine across PPC and SEO for four sites with AI search optimisation at the core.

  • Growth Engine: Own Google Ads, Meta ads, SEO, and local content to drive inquiries and pipeline.
  • AI & Content: Align content and pages for traditional and AI search visibility, using GA4 and Search Console data to feed optimization.
  • Reporting & Optimization: Track ROI, lead quality, conversions, and sell-through, delivering regular growth recommendations.

Job Description

Responsibilities
Responsibilities:
  • Manage and optimise Google Ads campaigns across Search, Performance Max, Display and Local Services.
  • Create and manage Facebook and Instagram lead generation campaigns.
  • Monitor budgets, lead quality, conversion rates and ROI.
  • Test ad creatives, audiences, landing pages and bidding strategies to improve performance.
  • Develop and execute SEO strategies across multiple websites.
  • Conduct keyword research, competitor analysis and technical SEO audits.
  • Improve rankings, organic traffic and lead generation performance.
  • Optimise content for Google AI Overviews, ChatGPT, Gemini, Perplexity and other AI-powered search platforms.
  • Implement AI Optimisation (AIO) and Generative Engine Optimisation (GEO) best practices.
  • Create, manage and optimise content across four websites.
Note: Remaining responsibilities are not rendered in main HTML.
DSW CLEANING LTD logo

DSW CLEANING LTD

DSW Cleaning is an award winning exterior cleaning company operating from a central South West London base. We are proud to deliver a range of specialist cleaning services to enhance communities, elevate properties and contribute towards a sanitised & hygenic environment for all. We are fully insured, accredited and have outstanding 5* reviews and client testimonials. From DOFF Steam cleaning listed building or heritage sites to pavement cleansing, from render cleaning to stone cleaning; wherever you need a professional exterior cleaning company we can deliver. Our helpful out of hours team is available for rapid response emergency exterior cleaning jobs

Founded in 2010
London, England, GBR
5 employees

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.3K
Traffic Source Mix
Search
51.8%
Direct
36.3%
Referral
6.6%
Social
4.1%
Paid
1.1%

Headcount Trend

Current headcount: ~5
DSW CLEANING LTD logo

Digital Growth Manager (SEO, PPC, Meta & AI Search)

DSW CLEANING LTD · London, UK · On-site