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Marketing jobs

248 marketing jobs

5 months ago

Lead Generation Manager

Aircraft Performance Group

USA (Remote)Full time

5 months ago

Demand Generation Manager

LILT

San Francisco, CA (Hybrid)Full time

5 months ago

Lead Demand Generation Manager

ImportGenius

USA (Remote)Full time

5 months ago

General Manager - University of Arkansas at Little Rock Athletic Sponsorships

Van Wagner

Little Rock, AR (On-site)Full time

5 months ago

Demand Generation Manager

Fusable

Matthews, NC (On-site)Full time

5 months ago

Senior Demand Generation Manager

Ediphi

USA (Remote)Salaried Ft

Find marketing roles you could actually win

248 open roles0

Find marketing roles you could actually win

248 open roles0

Lead Generation Manager

USA (Remote)

$107K/yr - $140K/yr (Est.)Manager3+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Description

Responsibilities

Lead Generation & Demand Creation - Own and execute inbound and outbound lead generation programs across digital channels including website, email campaigns, paid media, webinars, and industry events - Build and scale qualified pipeline to support APG product growth, including the launch new products - Continuously optimize lead quality, volume, and conversion through data-driven experimentation
HubSpot Ownership & Marketing Operations - Serve as the primary owner of HubSpot, including: Lead capture, scoring, and lifecycle management - Automated workflows and nurture campaigns - Campaign tracking, attribution, and reporting dashboards - Ensure accurate data hygiene and alignment between marketing and sales processes
Campaign Execution & Optimization - Execute product launch campaigns in coordination with external marketing agencies and internal stakeholders - Collaborate on landing pages, messaging, and campaign assets - Monitor campaign performance and optimize based on CPL, MQL quality, and conversion metrics
Sales Alignment & Enablement - Partner closely with sales to define Ideal Customer Profiles (ICPs) and qualification criteria - Ensure timely lead follow-up and adherence to SLAs - Gather sales feedback to refine targeting, messaging, and nurturing strategies
Reporting & Insights - Track and report on key performance indicators including: - Lead volume and source performance - MQL to SQL conversion rates - Marketing-sourced and influenced pipeline - Provide clear visibility into ROI and funnel performance

Requirements

3–6 years of experience in B2B lead generation or demand generation roles (SaaS preferred)
Demonstrated hands-on experience using HubSpot as a CRM and marketing automation platform
Proven track record of increasing inbound qualified leads and improving conversion rates
Strong analytical skills with the ability to translate data into actionable insights
Experience working cross-functionally with sales teams
Excellent written and verbal communication skills
Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment

Preferred

Experience in aviation, aerospace, or other highly regulated B2B industries
Familiarity with long sales cycles and high-consideration purchasing processes
Experience managing or working alongside external marketing agencies
Exposure to LinkedIn Ads, Google Ads, and webinar-based lead generation

Aircraft Performance Group

Over 25 years ago, we started with a clear mission to help pilots determine, “can you clear that hill at the end of the runway?” Since then, Aircraft Performance Group (APG) has become the leading provider of flight operation solutions for general, business, commercial, and military aviation.As a global leader, our goal is to provide aviation professionals with mission-critical tools that optimize flight operations, enhance safety, and improve efficiency. Both pilots and dispatchers trust iPreFlight Genesis PRO, the company’s flagship product, to deliver accurate, up-to-the-minute performance data for Flight Planning, Runway Analysis and Weight & Balance solutions.

Founded in 1999

Lone Tree, Colorado, USA

72 employees (2 in marketing)

www.flyapg.com

Traffic Signals

Monthly Visitors

26.4K

Monthly Google Ads Budget

$295

Traffic Source Mix

46.7%

Direct

34%

Referral

8.4%

Social

7.5%

Paid

1.2%

Headcount Trend

Current headcount: ~72

Marketing Team

Marketing Team Size

2 (3% of company)

Recent News

Aircraft Performance Group Launches Genesis PRO Performance in Conjunction with World Pilots’ Day to Save Pilots up to 180 hours a year in Preflight Planning

Apr 24, 2025 • Business Wire

APG Introduces Next Generation of iPreFlight Genesis™ PRO with Enhanced Flight Planning Capabilities

Oct 22, 2024

APG Achieves Prestigious FAA RTCA/DO-200B Certification for Aeronautical Data Excellence

Oct 22, 2024

Responsibilities

Lead Generation & Demand Creation - Own and execute inbound and outbound lead generation programs across digital channels including website, email campaigns, paid media, webinars, and industry events - Build and scale qualified pipeline to support APG product growth, including the launch new products - Continuously optimize lead quality, volume, and conversion through data-driven experimentation
HubSpot Ownership & Marketing Operations - Serve as the primary owner of HubSpot, including: Lead capture, scoring, and lifecycle management - Automated workflows and nurture campaigns - Campaign tracking, attribution, and reporting dashboards - Ensure accurate data hygiene and alignment between marketing and sales processes
Campaign Execution & Optimization - Execute product launch campaigns in coordination with external marketing agencies and internal stakeholders - Collaborate on landing pages, messaging, and campaign assets - Monitor campaign performance and optimize based on CPL, MQL quality, and conversion metrics
Sales Alignment & Enablement - Partner closely with sales to define Ideal Customer Profiles (ICPs) and qualification criteria - Ensure timely lead follow-up and adherence to SLAs - Gather sales feedback to refine targeting, messaging, and nurturing strategies
Reporting & Insights - Track and report on key performance indicators including: - Lead volume and source performance - MQL to SQL conversion rates - Marketing-sourced and influenced pipeline - Provide clear visibility into ROI and funnel performance

Requirements

3–6 years of experience in B2B lead generation or demand generation roles (SaaS preferred)
Demonstrated hands-on experience using HubSpot as a CRM and marketing automation platform
Proven track record of increasing inbound qualified leads and improving conversion rates
Strong analytical skills with the ability to translate data into actionable insights
Experience working cross-functionally with sales teams
Excellent written and verbal communication skills
Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment

Preferred

Experience in aviation, aerospace, or other highly regulated B2B industries
Familiarity with long sales cycles and high-consideration purchasing processes
Experience managing or working alongside external marketing agencies
Exposure to LinkedIn Ads, Google Ads, and webinar-based lead generation