CRO & Experimentation Manager

Llantrisant, Vale of Glamorgan, UK (Hybrid)

£46K/yr – £58K/yrSenior LevelFull time

Posted 5 weeks ago

Job Summary

You will own and drive the CRO program for the Royal Mint website, designing, executing and analyzing A/B and multivariate tests to improve customer experience and maximise the business value of our digital platforms.

  • Collaborate with UX, analytics and development teams
  • Translate test results into clear, actionable recommendations

Job Description

Responsibilities

  • Drive continuous website performance improvement through a structured experimentation and conversion rate optimisation (CRO) programme.
  • Own the design, execution and analysis of A/B and multivariate tests across theroyalmint.com, working closely with internal UX, analytics and development teams.
  • Aim to improve customer experience and maximise business value from our digital platforms.

Requirements

  • Significant experience in CRO, digital product optimisation or web experimentation
  • Hands on experience with Optimizely Web Experimentation
  • Proficiency with Google Analytics 4 and understanding of A/B test Analysis
  • Experience creating clear hypotheses and delivering test documentation
  • Excellent communication skills with the ability to convey complex results simply
  • Demonstrable experience or working with eCommerce or high value transactional websites

Benefits

  • Enjoy a 9-day fortnight as part of a flexible hybrid-working model, with a blend of home working and at least three days per week in the office.
  • Supportive and sponsored professional development opportunities + reimbursement of professional membership fees.
  • 24.5 days holiday + bank holidays.
  • Option to buy up to 5 days annual leave per annum.
  • Generous Pension Scheme – with the ability to adjust your contribution amount.
  • Automatic enrolment to The Royal Mint’s Life Assurance Scheme.
  • Access to free onsite car parking and canteen with Ground Control Coffee shop.
  • Access to various salary sacrifice schemes e.g. Technology, Cycle to work, Pendragon Car Leasing Scheme.
  • Automatic access to our Hapi App offering retail and leisure discounts, and employee assistance/wellbeing programme in partnership with Health Assured.
  • Ability to join and use our onsite gym, which is run by employees within The Royal Mint + access to onsite occupational health support and physio.
The Royal Mint logo

The Royal Mint

With a history spanning more than 1,100 years, The Royal Mint is Britain’s oldest company and the original maker of UK circulating coins. Today, The Royal Mint crafts coins, investment products, and luxury goods for the UK and overseas. Based in Llantrisant, South Wales, its commitment to sustainability and preserving traditional expertise ensures The Royal Mint continues to lead and shape the precious metals industry for generations to come.

Talbot Green, Wales, GBR
621 employees (89 in marketing)

Salaries

Posted range

£46K/yr – £58K/yr

Taken straight from the job posting.

See all The Royal Mint salaries

Marketing Team

Marketing Team Size
54 (9% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$33K
Traffic Source Mix
Search
46.7%
Direct
45.8%
Referral
4.5%
Social
1.5%
Paid
1.4%

Headcount Trend

Current headcount: ~621

Recent News

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CRO & Experimentation Manager

The Royal Mint · Llantrisant, Vale of Glamorgan, UK · Hybrid