Creative Lead at VML MAP | London, UK

Creative Lead

London, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

Job Summary

Own and lead the global creative output, balancing ideation, copywriting, QA, and team development to elevate brand excellence across emails, push notifications, and pitches.

Own and drive the creative workstream and client-facing deliverables.
Mentor copywriters and designers, lead ideation, and maintain QA and feedback loops.
Collaborate with accounts on briefs, scoping, and pitches while exploring emerging technologies to raise creative standards.

Job Description

Responsibilities - Lead a creative workstream and team on a key global client, sparring with and supporting the team to ensure our client deliveries exceed expectations - Both drive ideation and contribute to original copywriting in American or British English for emails, push notifications, paid media, pitches, etc. as needed - Revise copy based on internal and client feedback – and mentor both copywriters and designers as they do the same – and ensure quality assurance - As a people manager, support staffing decisions and help match creatives with projects that give them opportunities to grow and to try new things - Liaise with and support the account team with briefing and scoping, presenting to the client and keeping an eye on the project pipeline - Drive creative on new business pitches - Leverage new, emerging technologies to be the most creative, most efficient creative leader you can be - Approach every piece of creative as an opportunity to elevate the creative excellence of the brand, the team and yourself

VML MAP

We are a diverse, global team representing over 55 nationalities, all united by our passion for helping brands humanize the relationship between brand and consumer.As the world's leading center of excellence for Marketing Automation, Personalization, Loyalty, Agentic AI, and CRM at scale, we partner with some of the world's most admired brands across various industries. With a presence in 14 locations worldwide, we craft innovative solutions that resonate with global audiences.Our mission is simple: to humanize the connection between brand and consumer through data-driven, personalized content across all channels. Leveraging our expertise in marketing automation, personalization, loyalty, Agentic AI, and CRM, we empower clients to deliver scalable, efficient, and impactful experiences that drive measurable business success.Headquartered in Copenhagen, we operate as "one team, multiple locations," with 14 fully integrated offices across North and Central America, Europe, and Asia.Join the journeyConsulting - Data & AI - Content & Creative - Identity & 1to1 Paid media - Technology & Platform - Operating models & processes - Operations and Optimization

Copenhagen, Capital Region of Denmark, DNK

873 employees (224 in marketing)

vml-map.com