Content and Social Media Producer

Greater London, Kensington and Chelsea, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 8 days ago

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Job Summary

The Content and Social Media Producer owns end-to-end multimedia content creation and social media management for integrated B2B campaigns, collaborating with clients and cross-functional teams to maximise engagement, reach and campaign performance.

  • Owns content across formats and supports pitches with creative ideas
  • Plans, schedules and analyses social activity to optimise results
  • Works with clients and teams to deliver integrated campaigns

Job Description

Responsibilities

  • The Content and Social Media Producer will play a hands-on role in creating high-quality multimedia content and social media assets that support the delivery of integrated commercial campaigns across a range of B2B sectors, ensuring content is engaging, audience-focused and aligned with client objectives.
  • Work collaboratively with clients and cross-functional teams to develop creative content solutions that maximise audience engagement, strengthen campaign performance and enhance the overall client experience.
  • Support the successful delivery of commercial content projects by creating compelling digital content, managing social media activity, monitoring performance and identifying opportunities to optimise content and audience reach.
  • Create engaging content across a range of formats, including articles, social media posts, videos, podcasts, webinars, email campaigns and live event content, ensuring all output aligns with client objectives and Haymarket's quality standards.
  • Plan, schedule and manage social media activity across relevant channels, producing engaging content that supports campaign objectives and maximises audience reach and engagement.
  • Develop creative content ideas and contribute to pitches and campaign proposals, working with colleagues to create innovative content solutions for clients.
  • Research industry trends, audience behaviour and emerging topics to inform content planning and identify opportunities to enhance campaign performance.
  • Support the production of multimedia content, including short-form video, audio, graphics and other digital assets for commercial campaigns.
  • Build positive working relationships with clients, supporting the delivery of projects and ensuring content meets agreed objectives and expectations.
  • Identify and coordinate industry speakers, contributors and subject matter experts for webinars, live events and commercial content programmes.

Requirements

  • Knowledge of social media platforms and their use within a B2B marketing environment, particularly LinkedIn.
  • Understanding of digital content creation, multimedia formats and social media best practice.
  • Knowledge of content management systems, social media scheduling platforms and digital publishing tools.
  • Awareness of audience engagement, social media analytics and content performance measures.
  • Understanding of content marketing principles and commercial content campaigns.
  • Excellent copywriting, editing and proofreading skills, with the ability to adapt content for different audiences and channels.
  • Strong social media content creation skills, including writing, multimedia production and content optimisation.
  • Creative thinking, with the ability to develop engaging content ideas and identify opportunities to maximise campaign performance.
  • Strong communication and relationship-building skills, with the confidence to work with clients and internal stakeholders.
  • Excellent organisational skills, with the ability to manage multiple projects, priorities and deadlines.

Preferred

  • Experience working with clients or external stakeholders is desirable.

Benefits

  • 25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
  • Work from anywhere in the world for up to 3 weeks of the year with our ‘Work from Anywhere’ days
  • Flexible working hours (core hours from 10-3) allowing you the flexibility to adapt your work schedule to your personal commitments
  • Generous contributory pension scheme
  • Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more
Haymarket Media Group logo

Haymarket Media Group

Haymarket Media Group is the privately-owned media, data and information company, shaping a better future with remarkable content for specialist audiences across the world. We have 1,300 employees across our offices in the UK, US, Canada, Hong Kong, Singapore, India, Germany and the Netherlands.Our portfolio consists of more than 80 market-leading brands including Campaign, PrintWeek India, ENDS Report, What Car?, MyCME and Asian Investor. Through live, digital, print, education, data, tech services, video and audio, Haymarket’s brands inspire, inform and empower clients and communities internationally.

Founded in 1957
Twickenham, England, GBR
1.2K employees (518 in marketing)

Traffic Signals

Monthly Visitors
47K
Traffic Source Mix
Search
32%
Direct
48.3%
Referral
12.8%
Social
5.3%
Paid
1.3%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
444 (36% of company)
Median Career Experience
22 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
11