Analyst, Strategy & Activation
Kepler Group
London, UK (Hybrid)
In-houseFull-timeIntern/new grad
17 hrs ago
Campaign Planning Executive
London, UK (Hybrid)
Salary Not AvailableMid LevelFull time
Posted 2 months ago
Job Summary
Own the end-to-end client brief process and campaign planning, translating insights into sellable campaigns while balancing proactive work with reactive requests to maximise yields for Bauer Media Outdoor.
- Campaign planning and client brief execution: build campaigns to meet client criteria and maximise yield.
- Insight-driven storytelling: leverage audience data and insight tools to shape proposals and pitches.
- Data-driven action: analyse patterns in results to propose commercial moves and cross-sell opportunities.
Job Description
Responsibilities
- Pro-actively understanding and communicating our products pressure points and opportunities
- Responding to the various requests emailed to the team
- Fluidly managing deadlines and juggling proactive work versus reactive work
- Building and planning campaigns to our client's criteria while also making smart decisions that maximise yields for Bauer Media Outdoor
- Proactively using our insight tools to create sellable & desirable campaigns
- Providing audience insight and ideas on pitches
- Analysing data to identify patterns and creating commercial actions
- Sug gesting relevant products to cross or up sell when responding to a client's brief
Benefits
- Flexible working and a hybrid setup that gives the freedom to have your work -life balance
- Enjoy 25 paid holidays, as well those well need bank holidays!
- Company Pension Scheme Contribution of up to 8%
- Stay healthy with our Healthcare Cash Plan
- Life Insurance and group income protection scheme
- Cycle to Work Scheme + Enjoy travel/season ticket loans and exclusive discounts with hundreds of retailers
- Make a difference with our charity volunteer days. It feels great to give back!
- A comprehensive development plan with milestones, salary and bonus increases baked in
Bauer Media Outdoor UK
Bauer Media Outdoor UK is one of the UK’s largest Out of Home media and infrastructure companies, operating more than 33,000 advertising sites nationwide and employing 600+ people in 14 locations. Our mission is To Create the Future of Media, transforming our estate to the benefit of all our stakeholders, through data-driven innovations and infrastructure. Our purpose is to provide both A Platform for Brands & A Platform for Good, delivering on advertisers’ media objectives whilst having a positive impact on the world around us.
Marketing Team
Marketing Team Size
40 (8% of company)
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
3K
Monthly Google Ads Budget
$25
Traffic Source Mix
Search
46.2%
Direct
30.9%
Referral
10.2%
Social
10.3%
Paid
1.6%
Headcount Trend
Current headcount: ~486
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