Business Development & Marketing Executive

London, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Job Summary

Own and execute high-impact marketing and business development activities to boost brand visibility and pipeline in Vario's Managed Legal Services and related offerings.

  • Drive market engagement and consistent messaging across campaigns, events, and digital channels.
  • Track performance metrics and optimize assets, with strong IT/AI literacy to support activities.

Job Description

Responsibilities

  • design, delivery and execution of effective marketing and business development activity.
  • build brand visibility, drive market engagement, generate pipeline growth and create consistent, compelling messaging that positions Vario as a market leader across Managed Legal Services, Consulting, Flexible Services, CoSec and related offerings.
  • work across campaigns, content, events, digital channels, credentials and marketing technology, supporting a high-profile and growing area of the firm.
  • support events, including content coordination, agendas, speaker briefs, collateral, follow-up packs, lead capture, reporting or logistics.

Requirements

  • Previous marketing and business development experience gained within a professional environment, ideally legal or alternate legal services.
  • Experience producing campaign assets such as articles, videos, case studies, whitepapers, infographics, client quotes or related marketing content.
  • Experience tracking performance data, including measures such as click-through rates, downloads, event conversions, lead quality, opens, clicks or conversions.
  • Experience supporting events, including content coordination, agendas, speaker briefs, collateral, follow-up packs, lead capture, reporting or logistics.
  • Strong IT and AI literacy, including good knowledge of Microsoft Office products.
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Pinsent Masons

Pinsent Masons is a multinational professional services business with a robust legal foundation, operating with a clear purpose-led strategy. The firm prides itself on its commitment to making business work better for people, placing clients and communities at the forefront of its operations. With law at its core, Pinsent Masons transcends traditional legal services by integrating a diverse range of skill sets from its professionals, innovative technologies, and efficient processes to deliver a competitive advantage to its clients. Pinsent Masons has over 490 partners and 3500 people operating from 30 locations around the world. Our multi-sector focus ensures we are supporting clients at the forefront of the of the forces shaping our world, from artificial intelligence to the energy transition. This breadth allows us to provide business-critical advice in increasingly complex regulatory environments, wherever our clients need us. Pinsent Masons’ office network extends across the major international business centres of London, Dublin, Munich, Amsterdam, Luxembourg, Frankfurt, Düsseldorf, Madrid, Paris, Abu Dhabi, Doha, Dubai, Riyadh, Beijing, Shanghai, Hong Kong, Singapore, Shenzhen, Johannesburg, Sydney, Melbourne and Perth - and the key commercial centres in the UK.

Founded in 2003
London, England, GBR
4.4K employees

Marketing Team

Median Tenure
1.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
219K
Monthly Google Ads Budget
$68
Traffic Source Mix
Search
59.4%
Direct
31.4%
Referral
6.2%
Social
1.8%
Paid
1.1%

Headcount Trend

Current headcount: ~4.4K

News about Pinsent Masons

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Business Development & Marketing Executive

Pinsent Masons · London, UK · Unknown