Business Development & Marketing Executive

London, UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 weeks ago

Job Summary

Own and grow Hyde Global Education's partnerships and student recruitment by engaging international agents, schools, and corporate clients, driving performance analysis, marketing campaigns, and student services alignment.

Build relationships with international agents, partner schools, and corporate clients
Drive direct student recruitment through partnerships and events
Coordinate campaigns and social media to generate quality leads

Job Description

Responsibilities

Identify and build relationships with key stakeholders, including international agents, partner schools, and corporate clients .
Manage and evaluate agency performance to ensure alignment with recruitment targets .
Drive direct student recruitment through strategic partnerships and networking events .
Represent Hyde Global Education at international education fairs, webinars, and promotional events .
Plan and execute integrated marketing campaigns across digital channels (social media, SEO, email) to generate high-quality leads .
Manage the company’s social media presence, creating engaging content that increases brand awareness and engagement .
Conduct market research to identify new opportunities and stay ahead of industry trends in the education sector .
Support the development of marketing collateral, including promotional videos, case studies, and newsletters .
Handle enquiries from agents and parents regarding course options, admissions requirements, and the application process .
Liaise with the admissions and student services teams to ensure a smooth transition for new students

Requirements

Minimum 1-2 years of experience in business development, sales, or marketing, ideally within the education, consultancy, or EdTech sectors .
Proven track record of achieving targets and generating leads .
Excellent verbal and written communication skills in English (fluency in Mandarin is a significant advantage, given our student demographic) .
Experience using social media for business (LinkedIn, Instagram, WeChat) and familiarity with CRM systems .
Proactive, creative, and target-driven .
Strong networking and relationship-building capabilities .
Ability to work independently and as part of a small, dynamic team .
Excellent organisational and time-management skills .
Ability to commute/relocate: London SW1H 0HW: reliably commute or plan to relocate before starting work (required)
Work Location: Hybrid remote in London SW1H 0HW

Preferred

Knowledge of the UK independent school and higher education landscape.
Experience with photo/video editing software for content creation

Benefits

Hybrid Working: Flexibility to work between our central London office and home .
Professional Development: Opportunities to attend industry conferences and training.
Impactful Work: The chance to make a real difference in students' lives by helping them access world-class UK education.
Supportive Environment: Work with a close-knit, passionate team of education professionals.

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