Media & Campaigns Lead
NewsCord
UK (Remote)
In-houseFull-timeEntry level
3 hrs ago
British Gas Services Marketing Manager
London, UK (Hybrid)
Salary Not AvailableMid LevelFull time
Posted 2 months ago
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Job Summary
Own campaign-led growth by driving integrated GTM programs across key channels, coordinating cross-functional teams, and running test-and-learn initiatives to optimize direct and partner marketing impact.
- Campaign ownership: Lead end-to-end execution, multi-channel campaigns, and cross-team collaboration to deliver measurable commercial impact.
- Optimization and partnerships: Champion test-and-learn across direct channels and support strategic partner marketing with major retailers.
Job Description
- Responsibilities: Deliver go-to-market campaigns across British Gas Services to drive commercial growth
- Responsibilities: Work across a matrix organisation to create and deliver integrated marketing campaigns
- Responsibilities: Lead customer acquisition activity, including test and learn initiatives
- Responsibilities: Manage end-to-end campaign delivery, bringing together teams across campaigns, performance marketing, digital, PR and customer engagement
- Responsibilities: Play an active role in trading and commercial forums, positioning marketing as a key growth driver
- Responsibilities: Lead test and learn activity across direct channels to reduce reliance on paid media
- Responsibilities: Support partnership marketing activity with key partners such as Currys and Costco
- Requirements: Strong marketing communications experience with a track record of delivering campaigns in a commercial environment
- Requirements: Experience in B2C marketing roles
- Requirements: Structured, delivery-focused approach to managing campaigns
- Requirements: Comfortable delivering independently while collaborating across teams
- Requirements: Ability to navigate and deliver effectively in a matrix environment
- Requirements: Ability to build strong relationships with internal stakeholders and external agencies
- Requirements: High level of attention to detail and focus on quality
- Requirements: Ownership mindset, staying organised under pressure and delivering campaigns that drive business results
- Benefits: We’ve designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too.
Centrica
Centrica is an international energy services and solutions company, founded on a 200-year heritage of serving customers in homes and businesses. We supply energy and services to over 10 million customers, mainly in the UK and Ireland, through brands such as British Gas, Bord Gáis Energy and Centrica Business Solutions. Through our trusted brands, we deliver innovative energy and services solutions to help solve customers’ needs, supported by thousands of engineers and technicians. We are committed to energising a greener, fairer future.
