Brand Manager

Blackpool, UK (Hybrid)

Salary Not AvailableMid LevelPermanent

Posted 14 hrs ago

Job Summary

Own end-to-end marketing from brand execution to multi-channel campaigns, leveraging market insights to guide strategy and drive share, revenue, and margin.

  • Define and execute marketing activities aligned to the brand plan.
  • Analyze market, competitor, and customer insights to inform strategy and product recommendations.

Job Description

Responsibilities

  • Bring our brand plan to life by developing and delivering marketing activities that drive results - think market share, revenue, and margin.
  • Dive into market, competitor, and customer insights to influence strategy and make smart product recommendations.
  • Planning multi-channel campaigns and evaluating their success, providing insights that keep us moving forward.

Requirements

  • Professional qualification in marketing or a related undergraduate or postgraduate degree.
  • Prior experience in marketing, product marketing, or communications.
  • Expertise in market, competitor, and customer insights.
  • Strong knowledge of brand identity and positioning.
  • Hands-on experience in email marketing and campaign development, from concept to execution.
  • Proven ability to manage marketing campaigns effectively.

Benefits

  • Happy holidays - 25 days annual leave, which accrues with length of service up to 30 days (+ bank holidays). You’ll also enjoy an extra day off on your birthday and the opportunity to purchase additional leave!
  • Paid time-off to volunteer your time to worthwhile causes.
  • Sector leading family friendly policies and a contributory pension
  • 24/7 access to our Wellbeing Hub alongside our Employee Assistance Program
  • Access to our financial wellbeing platform for financial support if you need it
  • Big savings and exclusive perks at 100s of high street retailers
  • PGL discounted holidays and 20% discount in all our on-site shops
  • Employee discount
NST Travel Group logo

NST Travel Group

3.6 Glassdoor

Expertly planning school trips since 1967...At NST, we create expertly planned school trips which are tailor-made to support groups in getting the very most out of their time away. Safety, value and ease are at the heart of every NST educational school visit and study tour. Here are just a few things you should know about NST.Part of PGL Beyond, a B CorporationTMWe’ve been a leading provider of school trips since 1967 – that’s over 40 years’ experience at your fingertips. We take over 100,000 children away to more than 50 Secondary-friendly and Primary-friendly school visit destinations across the world each year – so our customers' can have every confidence in us. We employ over 130 people in our Blackpool head office, from Educational Tour Co-ordinators to health & safety professionals. Our study tours for high schools and colleges cover over 15 secondary school subjects, and our school trips for Primary groups cater for around 10 areas of the Primary curriculum.

Founded in 1967
Common Edge, Squires Gate, England, GBR
116 employees (2 in marketing)
1% recommend to a friend

Marketing Team

Marketing Team Size
2 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
11.1K
Monthly Google Ads Budget
$773
Traffic Source Mix
Search
39.4%
Direct
30.2%
Referral
9.8%
Social
6.2%
Paid
5.2%

Headcount Trend

Current headcount: ~116
NST Travel Group logo

Brand Manager

NST Travel Group · Blackpool, UK · Hybrid