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Responsibilities

Assist in designing and executing consumer research (surveys, focus groups, interviews, social listening).
Support both qualitative and quantitative research initiatives.
Compile and organize research data from internal and external sources.
Monitor market, category, and cultural trends relevant to the business.
Proactive support for events & consumer specific initiatives.
Act as an overall administrative support for the Brand Management team.
Understand key marketing campaign drivers around the industry.
Build out presentation assets and creation of content for key meetings.

Requirements

Currently pursuing a degree in Marketing, Business, Psychology, Communications, Economics, or a related field
Proficiency with Word, Excel, PowerPoint, etc.
Ability to work in a fast-paced, dynamic environment.
Adjusts quickly to changing priorities and business needs.
Comfort working with data, spreadsheets, and presentations.
Clear written and verbal communication skills.
Detail-oriented with strong organizational skills.
Coursework or experience in market research, consumer behavior, AI.

Preferred

Experience in hockey and/or hockey retail is preferred.

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Bauer: Summer 2026 Brand Management & Consumer Insights, Hockey Internship

Bauer: Summer 2026 Brand Management & Consumer Insights, Hockey Internship

Bauer Hockey/ Cascade Maverik Lacrosse

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