B2B Marketing Campaign Manager

London, UK (Hybrid)

Salary Not AvailableSenior Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own and execute multi-market B2B marketing to drive pipeline by aligning activities with Adzuna’s ICP, collaborating with Sales, and optimizing paid and content-led campaigns across digital, email, and ABM channels.

  • Lead generation: Plan and deliver multi-channel campaigns across digital, email, and content for US, UK, and France.
  • Sales collaboration: Work with Sales to shape funnel priorities and ensure marketing supports each stage.
  • Data-informed optimization: Monitor performance in HubSpot and Google Analytics to improve campaign effectiveness and pipeline contribution.

Job Description

Own and execute multi-market B2B marketing to drive pipeline by aligning activities with Adzuna’s ICP, collaborating with Sales, and optimizing paid and content-led campaigns across digital, email, and ABM channels.

  • Lead generation: Plan and deliver multi-channel campaigns across digital, email, and content for US, UK, and France.
  • Sales collaboration: Work with Sales to shape funnel priorities and ensure marketing supports each stage.
  • Data-informed optimization: Monitor performance in HubSpot and Google Analytics to improve campaign effectiveness and pipeline contribution.
Adzuna logo

Adzuna

Adzuna is a smarter, more transparent job search engine used by tens of millions of visitors per month. We love using the awesome power of technology to bring together every job in one place, help match people to better, more fulfilling jobs and keep the world working.Adzuna.co.uk was founded in 2011 by Andrew Hunter and Doug Monro, formerly of eBay, Gumtree, Qype and Zoopla and is backed by leading Venture Capital firms Passion Capital, LocalGlobe, Index Ventures and Smedvig Capital. We’ve spent a decade developing smarter, more transparent job search so jobseekers worldwide (we’re in 19 countries) can zero in on the right role faster.We also supply real-time data to the Number 10 Dashboard and Office for National Statistics labour market indices. In 2018, Adzuna won the contract to run Find a job, one of the British government’s most used online services. In 2022, Adzuna acquired enterprise job search engine Getwork.

Founded in 2011
London, England, GBR
168 employees (17 in marketing)

Traffic Signals

Monthly Visitors
943K
Monthly Google Ads Budget
$107
Traffic Source Mix
Search
23.4%
Direct
43.1%
Referral
22.9%
Social
9.6%
Paid
0.8%

Headcount Trend

Current headcount: ~171

Marketing Team

Marketing Team Size
14 (8% of company)

Funding

Total Funding
$17.1M
Last Raise
$10.8M
Series C, 8 years ago

Funding History

  • May 2018
    Series C • $10.8M
  • Jan 2017
    Non Equity Assistance
  • Jul 2015
    Equity Crowdfunding • $3.3M

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