Responsibilities

• Develop, implement, and optimise advertising campaigns across platforms such as Google Ads, Facebook Advertising, and other social media channels.
• Manage media buying activities to maximise reach and return on investment (ROI).
• Monitor campaign performance using tools like Google Analytics, Google Tag Manager, and DoubleClick, adjusting strategies as needed.
• Conduct keyword research and optimise campaigns for SEO and PPC to enhance visibility and engagement.
• Analyse campaign data to generate insights and prepare detailed reports for clients or internal teams.
• Collaborate with creative teams to develop compelling ad content tailored to target audiences.
• Stay updated with the latest trends in digital marketing, including changes in platform algorithms and new advertising tools.
• Manage multiple client accounts simultaneously while maintaining high levels of organisation and attention to detail.

Requirements

• Proven experience managing digital advertising campaigns using Google Ads, Facebook Advertising, and similar platforms.
• Strong understanding of PPC Campaign Management, Media Buying, SEO optimisation, and social media management.
• Proficiency in analysing data with Google Analytics, Google Tag Manager, and DoubleClick to inform campaign strategies.
• Knowledge of Google AdWords best practices and experience with optimisation techniques.
• Familiarity with marketing principles, including audience targeting, bid strategies, and conversion tracking.
• Excellent organisational skills with the ability to prioritise tasks effectively in a fast-paced environment.
• Strong communication skills to liaise confidently with clients and internal teams. This role is ideal for a motivated individual eager to develop their career within digital marketing while delivering impactful advertising solutions for diverse clients.

Benefits

• Free parking