Responsibilities

• Maintain and schedule social media content across multiple channels
• Create engaging posts for holidays, events, and special initiatives
• Support blog content planning, writing, editing, and publishing
• Keep marketing content current through regular updates and maintenance
• Optimize website content, SEO metadata, and page performance
• Collaborate with internal teams and external partners on website enhancements
• Manage branded merchandise inventory, ordering, and distribution
• Ensure brand consistency across templates, communications, and marketing materials
• Update branding resources, internal documentation, and company assets
• Assist with marketing projects, research, presentations, reporting, and team initiatives

Requirements

• College credits equivalent to one year toward an undergraduate or graduate degree in Marketing, Communications, Public Relations, Journalism, Business Administration, or a related field
• Proficient verbal and written communication skills
• Basic organization, prioritization and time/project management skills
• Strong written, editing, and proofreading skills
• Proficiency in Microsoft Office Suite, including PowerPoint, Word, and Excel
• Strong attention to detail and organizational skills

Preferred

• Experience creating content for social media, blogs, or websites
• Knowledge of branding, digital marketing, and content strategy principles
• Familiarity with website content management systems (CMS)
• Basic understanding of search engine optimization (SEO) concepts and best practices
• Experience with design and content creation tools such as Canva or Adobe Creative Cloud
• Experience managing inventories, promotional materials, or event-related logistics
• Demonstrated interest in brand management, corporate communications, or digital marketing
• Previous internship, campus leadership, or related work experience in marketing or communications

Benefits

• On-site cafeteria (with employee discount), fitness center (free to employees), federal credit union, all in Union Pacific Center headquarters
• Wellness and Employee Assistance Programs
• Competitive compensation
• Engaging activities with other interns and educational visits to Union Pacific facilities