Responsibilities

• Serve as key member of the Coherus Commercial Leadership Team
• Create the LOQTORZI ® (toripalimab-tpzi) Brand Strategy and Value Story
• Based on the competition and market segmentation, manage product positioning that maintain differentiation of the brand
• Develop and execute all personal & non-personal promotions for LOQTORZI ® (toripalimab-tpzi)
• Lead strategy and tactical deliverables for the Coherus Sales Teams, Corporate Accounts and Thought Leader Liason Teams
• Oversee digital/print strategy and tactical deliverables
• Optimize return-on-investment, manage the Agency-of-Record, and manage the promotional budget for LOQTORZI ® (toripalimab-tpzi)
• Lead and develop team of talented professionals including Marketing and Thought Leader Liasons
• Lead and manage Branding for LOQTORZI ® (toripalimab-tpzi) and Immuno-Oncology portfolio.
• Support business development planning

Requirements

• Bachelors degree in business, science or related field. A masters degree (MBA) is strongly preferred
• 15+ years relevant experience in health care/pharma
• Direct experience in Oncology marketing and Rare Disease marketing or Rare Oncology marketing
• Broad experience in personal and non-personal channels and tactics, that drive success in bio-pharma marketing
• Experience in optimizing Return-on-Investment, managing an Agency-of-Record and a promotional budget
• Experience in marketing to various audiences, including Oncologists, Nurses, pharmacists, office-practice-managers and trade organizations
• Proven track record of working with Sales Management, Commercial Operations, Market Access, Medical Affairs and other cross-functional teams to achieve shared goals and objectives
• Solid track record in building and developing teams
• Experience in the business of Immuno-Oncology and/or Oncology related injectables（“Buy and Bill”）
• Excellent interpersonal and communication skills