Responsibilities

• Serve as the lead content strategist for Pediatric Nutrition /Adult Nutrition deliverables across the internal agency.
• Develop omni-channel, consumer-centric content marketing strategies aligned with business objectives and ROI goals.
• Create strategic deliverables including content and messaging frameworks, positioning recommendations, consumer journeys, influencer strategies, and activation plans.
• Write clear, inspiring creative briefs to guide the creative development process.
• Ensure strategic recommendations, content frameworks and creative briefs reflect business objectives, brand guidelines, audience insights, and a consistent messaging approach.
• Outline and rationalize key goals, strategies, tactics, and roadmaps.
• Partner with internal and external creative and media teams to provide audience insights, strategic direction and content recommendations that inform breakthrough creative ideas.
• Responsible for collaboration with leadership of brand agency partners for cross-channel planning and integration/execution of all marketing efforts, as well as creative and strategic leadership
• Facilitate clear communication, alignment, and collaboration across disciplines.
• Maintain strong relationships with a variety of internal stakeholders (Brand Marketing, Legal, Regulatory, Public Affairs, Executive Management) and external partners (vendors, agencies).

Requirements

• Bachelors Degree in Business, Marketing, Communication, or related field
• 7+ years of marketing strategy experience leading or guiding Brand Strategy in CPG or Health related industries.
• Brand management experience preferred.
• This is an onsite role – this is not a remote role/opportunity.

Preferred

• Excellent presentation and interpersonal skills as well as the ability to facilitate communication and share out of results and provide recommendations to stakeholders.
• Excellent written and oral communication skills
• High level of organization and attention to detail
• Proven ability to prioritize and manage work in a fast-paced environment and lead strong teams through rapidly evolving, complex demands, including multiple projects with dependencies on other teams.
• A positive attitude and eagerness to solve complex problems
• Demonstrated ability to work proactively and independently
• This is an onsite role – this is not a remote role/opportunity.

Benefits

• Career development with an international company where you can grow the career you dream of.
• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with a high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
• A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.