Social Media Specialist

Rockville, MD (Hybrid)

$61K/yr – $104K/yrMid Level3+ years expFull time

Posted 4 days ago

Job Summary

You will own day-to-day social media management for client accounts, including copywriting, scheduling, analytics, and real-time engagement across platforms.

  • Manage content calendars and posting across platforms
  • Monitor performance metrics and contribute to monthly reports
  • Support event coverage and real-time engagement

Job Description

Responsibilities

  • Support the Social Media Lead in the day-to-day management of client social media channels, including scheduling and publishing content using approved tools
  • Research, write, and edit engaging social media copy and content across platforms, ensuring adherence to brand voice, plain language, and Section 508 accessibility standards
  • Assist in monitoring social media channels and compiling social listening data on conversations, trends, and sentiment
  • Support social media event coverage, such as Twitter chats, Facebook Live events, and other real-time engagement opportunities
  • Create and schedule content using UTM links and platform scheduling tools to support campaign tracking
  • Upload and caption videos to client YouTube channels and other video platforms as needed
  • Assist with the development of graphics and templates for use in social media posts, working with creative team members
  • Track and compile performance metrics and support the preparation of monthly reporting and recommendations
  • Provide backup coverage for posting and community management as needed
  • Assist in the development of content calendars and campaign materials for national observances and key events

Requirements

  • 3+ years of experience in social media platform management and content development
  • 3+ years of experience writing and editing social media content across platforms
  • 3+ years of experience with social media platform management, content development, analytics and listening tools
  • US citizenship is required by the contract

Preferred

  • Bachelor's degree in marketing, communications, or a related field
  • 2+ years of experience at an advertising or consulting agency
  • Experience working in highly regulated industries or with government agencies to build social media communications plans
  • Experience developing public health plans and strategies

Salaries

Posted range

$61K/yr – $104K/yr

Taken straight from the job posting.

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Social Media Specialist

IIIIIIUS · Rockville, MD · Hybrid