Responsibilities

• Create and publish social media content across platforms for multiple assigned clients
• Develop and maintain content calendars aligned to each client's cadence and priorities
• Write captions, social copy, and other short-form content in each client's distinct voice
• Capture and assist with content creation at client events and activities as needed
• Monitor comments, messages, and audience engagement across assigned accounts
• Stay current on platform trends and monitor competitive/opponent activity, flagging timely response opportunities
• Work within each client's approved messaging guidelines, particularly on sensitive or regulated topics (e.g., political policy positions, health claims)
• Track performance metrics and share periodic recommendations per client
• Coordinate with Adverve and client teams to align content with priorities — engagement is deliverable-based, not day-to-day supervised

Requirements

• Experience managing social media accounts, campaigns, or personal/creator platforms
• Strong writing and communication skills
• Comfortable creating short-form content for Instagram, TikTok, X, and Facebook
• Strong understanding of current social media trends and best practices
• Organized, reliable, and able to work independently across multiple accounts at once
• Comfortable in a fast-paced, deadline-driven environment, including rapid-response turnarounds
• Comfortable working within brand/messaging guidelines across different industries
• Own equipment/tools for content creation

Preferred

• Political, healthcare, communications, journalism, marketing, or agency experience a plus, not required