Responsibilities

• Content Creation: Produce high-quality, original content, including short-form videos (Reels/TikToks), photos, and graphics.
• Trend Monitoring: Stay current on social media trends, algorithm changes, and emerging formats to maintain relevance.
• Strategy & Scheduling: Develop and maintain a content calendar, ensuring consistent branding and messaging across all channels.
• Audience Engagement: Monitor platforms, respond to comments and messages, and foster community interaction.
• Analytics & Reporting: Analyze content performance metrics (engagement, reach, shares) to refine future strategies.
• Collaboration: Work with creative teams, marketing specialists, and stakeholders to align content with broader goals

Requirements

• Experience with Social Media Platforms
• Proficiency in content creation tools such Adobe Creative Cloud, Canva, or video editing apps
• Skills in shooting and editing, using a smartphone or DSLR.
• Strong copywriting and storytelling skills to create engaging captions and narratives.
• Ability to interpret data to understand audience preferences and improve performance