Responsibilities

• Collaborate with Commander, Naval Surface Force Pacific (CNSP) and Fleet Forces Command to develop and execute a comprehensive digital media strategy aligned with CNSG MIDPAC objectives.
• Apply a structured planning approach that keeps the strategy adaptable to changing communication trends and organizational goals.
• Create engaging multimedia content — videos, graphics, articles, and infographics — tailored to diverse audiences while upholding Navy messaging guidelines.
• Update and manage command social media platforms (primarily Facebook and Instagram) with high-quality, accurate, relevant, and timely content, posting no less than twice per week.
• Manage and maintain command websites, ensuring content accuracy and adherence to DoD policies.
• Actively monitor social media profiles and respond to audience interactions in real time, maintaining a 95% response rate to audience inquiries and comments.
• Employ tailored engagement tactics — contests, polls, live sessions, and community-driven initiatives — to increase platform visibility, reach, and engagement metrics.
• Analyze social media and website metrics, audience behavior, and campaign performance to derive actionable insights and refine content and engagement strategies.
• Prepare and submit recurring written deliverables to the TPOC, including:
• Monthly performance reports and monthly analytics reports

Requirements

• Demonstrated experience developing and executing social media and digital communication strategies, preferably supporting a Department of Defense, military, or government organization.
• Strong multimedia content creation skills across video, photography, graphic design, written articles, and infographics.
• Hands-on experience managing organizational Facebook and Instagram accounts, including community management and real-time audience engagement.
• Proficiency with social media analytics and website analytics tools, and the ability to translate metrics into written, decision-ready recommendations.
• Excellent writing and oral communication skills, with strong copy-editing accuracy and command of AP style.
• Working knowledge of web content management and basic website maintenance.
• Ability to work independently and collaboratively, exercise sound judgment, and operate within established policy, security, and approval procedures.
• Strong documentation and organizational skills, with a proven record of meeting recurring reporting deadlines.
• Proficiency with Microsoft Office (Word, PowerPoint, Excel, Outlook) and industry-standard creative software (e.g., Adobe Creative Cloud or equivalent).
• Associate’s or Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, Digital Media, or a related field; equivalent relevant work experience will be considered.

Preferred

• DoD or Navy Public Affairs / social media training
• Google Analytics certification
• Adobe Certified Professional (Premiere Pro, Photoshop, or Illustrator)
• Meta Certified Digital Marketing Associate or Community Manager

Benefits

• Medical, Dental, and Vision Insurance
• Paid Time Off (PTO)
• Paid Holidays
• 401(k) Retirement Plan with Employer Match
• Professional Development and Training Opportunities