Senior Content Marketer, SEO

New York City, NY (Remote)

$70K/yr – $85K/yrSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end content programs for B2B SaaS accounts, from brief to publication, analytics, and client communication, while shaping AI-assisted workflows and editorial standards.

  • Lead content creation and optimization with a strong focus on SEO, user intent, and performance metrics
  • Coordinate reviews, briefs, and client communications while managing freelance writers and internal editors

Job Description

Responsibilities

  • Write high-quality content designed to rank, weaving keyword research, search intent, and on-page best practices into genuinely good writing, grounded in a real understanding of each customer's product and audience
  • Review every piece your accounts deliver before it reaches the customer, whether you wrote it, a freelancer wrote it, or it started as an AI-assisted draft. (Note: we have separate Editors who edit pieces in production for feedback. Your role is the final review)
  • Refresh and optimize existing content to improve rankings, engagement, and visibility, in both traditional search and AI-powered discovery
  • Diagnose why a piece isn't performing, using tools like GA4, Google Search Console, Ahrefs, and recommend clear, prioritized improvements
  • Help manage the freelance writers on your accounts, write briefs they can succeed with, and maintain customer brand guides and other assets for reference.
  • Act on customer feedback quickly and thoroughly, and keep track of it, so a customer never has to give the same note twice
  • Communicate directly with customers about deliverables, timelines, and revisions, and join customer calls as a trusted voice on the work
  • Help improve our AI-assisted content workflows by using them on real work and feeding back what you learn
  • Contribute to performance reporting, helping show customers what shipped, how it's performing, and what we're learning
  • Use AI tools thoughtfully, taking advantage of them where they genuinely help, and applying your own judgment and craft where they don't

Requirements

  • 4–6 years of experience in content marketing, with at least 2 of those years in B2B SaaS. Agency experience can be a plus
  • Exceptional writing ability: You're first and foremost a writer. You produce publication-ready content with minimal revisions, writing with clarity, precision, and strategic insight, and you adapt your voice to different brands while keeping your standards high
  • Strong editorial judgment: You can read someone else's draft, explain clearly why it does or doesn't work. You catch quality problems before customers do
  • Deep SEO knowledge: You're fluent in keyword research, on-page optimization, content audits, and competitive analysis, and you can diagnose why a piece isn't ranking and what to do about it
  • Growing AEO fluency: You understand how AI-driven search is changing content visibility, and you're actively building hands-on skills in making content surface well in AI tools
  • Familiarity with SEO and analytics tools such as GA4, Google Search Console, Ahrefs, and Clearscope (or their equivalents)
  • Experience working with other writers: You've briefed, edited, or managed freelancers or teammates
  • Customer communication skills: You're clear, responsive, and trustworthy with customers, and you build confidence through the quality and reliability of your work
  • Strong organizational skills: You can manage multiple accounts, contributors, and deadlines at once without letting quality or dates slip
  • AI fluency: You use AI tools to support your workflow responsibly and effectively, you can edit AI-assisted drafts to publication quality, and you stay current on emerging best practices

Benefits

  • Unlimited PTO policy
  • Flexible working schedule
  • Technology stipend
  • Learning stipend
  • Health & wellness stipend
  • Team lunch stipend
  • Health & vision insurance (US only)
  • 401(k) retirement plan (US only)
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Animalz

Animalz is a content marketing agency that strives to create the best content on the web. Our focus is on written content that helps companies educate and inform their audiences (executives, managers, and other specialized professionals in their field) on strategies and tactics for being successful in their work.

Founded in 2015
New York, New York, USA
36 employees (24 in marketing)

Salaries

Posted range

$70K/yr – $85K/yr

Taken straight from the job posting.

See all Animalz salaries

Marketing Team

Marketing Team Size
20 (56% of company)
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
71K
Traffic Source Mix
Search
42.8%
Direct
41.1%
Referral
9.9%
Social
4.7%
Paid
1%

Headcount Trend

Current headcount: ~36
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Senior Content Marketer, SEO

Animalz · New York City, NY · Remote