Responsibilities

• Pitch and secure media placements across healthcare, business, startup, and trade publications.
• Develop creative story angles that align client expertise with current trends and media conversations.
• Build and maintain targeted media lists tailored to each client.
• Draft press releases, pitches, media briefs, and background materials.
• Track coverage, manage reporting, and provide strategic recommendations based on results.
• Write long-form blog posts, case studies, and executive bylines.
• Craft compelling LinkedIn thought leadership content for founders and senior leaders.
• Develop messaging frameworks and narrative positioning for clients.
• Ensure all content reflects each client’s voice while maintaining strategic alignment.
• Support the development of website copy and campaign messaging as needed.

Requirements

• 5-7 years of communications or PR experience, preferably with a healthcare, biotech, or related media background.
• Proven ability to pitch and secure media coverage.
• Strong writing skills across blogs, case studies, LinkedIn content, press materials, and executive communications.
• Experience managing client relationships and handling multiple accounts simultaneously.
• Ability to adapt writing style across different industries, audiences, and executive voices.
• Highly organized, detail-oriented, and comfortable in a fast-paced startup environment.

Preferred

• Existing relationships with healthcare and business media.
• Experience working with startups, founders, conference organizers, and/or venture-backed companies.
• Exposure to thought leadership campaigns and executive branding.