Responsibilities

• Brand Platform & Messaging Frameworks
• Strategic Platform and Core Narrative Own and continuously evolve our core company narrative (purpose and beliefs), positioning, and messaging frameworks to ensure consistency across all marketing channels and go-to-market teams.
• Values & Mission : Stay aligned with HR on company mission, values and positioning statement to ensure a coherent overall brand platform.
• Enablement: Partner with Sales, Product Marketing, HR, and Content to ensure internal teams understand and actively leverage our brand narrative in customer-facing interactions.
• Thought Leadership: Shape messaging for key company announcements, executive keynotes, and major brand campaigns to amplify overall market presence.
• Customer Advocacy & Story Pipeline
• Pipeline Management: End-to-end ownership of our customer story pipeline; identifying, recruiting, interviewing, and engaging satisfied customers to showcase their success.
• Content Creation: Produce high-impact customer assets, including written case studies, video testimonials, slide decks, and short-form snippets for social and web.
• Story Amplification: Work with PR, demand generation, and social media teams to systematically weave customer voices into broader brand and growth campaigns.
• Brand Architecture & Naming Taxonomy

Requirements

• Experience: 5+ years of experience in brand marketing, product messaging, content strategy, or customer advocacy (B2B SaaS or technology background preferred).
• Storytelling Mastery: Proven track record of producing compelling written content, particularly in-depth customer case studies and high-level messaging docs.
• Cross-Functional Influence: Strong ability to collaborate effectively with Product Management, Product Marketing, Sales, and Creative/Design without needing direct authority.
• Interpersonal & Interviewing Skills: Skilled at conducting insightful, empathetic interviews with senior customer executives to extract powerful narratives.
• Strategic & Executional: Equally comfortable facilitating high-level strategy workshops and rolling up your sleeves to write and edit copy under tight deadlines.

Benefits

• the competitive benefits package.