Senior Associate, Investment (Integrated)

New York City, NY (Hybrid)

$45K/yr – $90K/yrSenior Level1+ years expFull time

Posted 7 days ago

Job Summary

Own the end-to-end digital investment workflow from RFPs and vendor management to contract execution and campaign delivery, coordinating with the Investment team and partners to meet KPIs.

Job Description

Responsibilities

  • Integrate with the Communication/Strategic Planning team to gain insights on objectives, KPIs, strategies, audiences, etc. to ensure tactical buys deliver against goals.
  • Participate in vendor RFP selection
  • Help manage RFP process (all digital channels, where applicable)
  • Help centrally manage negotiations/rate tracking/planning costs/benchmarking/ budget management of assigned account(s)
  • Demonstrate better pricing, efficiencies, and impact by consolidating buys across partners, Agency and GroupM
  • Manage vendor relations (Inventory avails, IOs, notify if included/excluded from buy)
  • Develop Partner Scoring Model (ranking for buy development)
  • Gain approval for all supply sources on tactical buys internally
  • Develop tactical buy with larger Investment team
  • Assist the Associate with entering the partner buys into Buy platforms, sending out IO/Contracts and preparing campaign for launches (trafficking, setting up ad serving, etc.)

Requirements

  • Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
  • 1+ years of prior digital or Video investment experience desired
  • Assist the Associate and help guide them on their roles and responsibilities, their workload and development
  • Build and maintain strong relationships with media, technology, analytics and internal teams as well as media and technology publishers
  • Foster camaraderie within the Investment team and with all key stakeholders they support
  • Educate media teams on the investment process
  • Provide guidance to team members and nurture/promote team environment
  • Train employees on tools and best practices
  • Be capable of working successfully within a team as well as independently
  • Thorough understanding of the media landscape and fast-moving digital trends

Benefits

  • Life at WPP Media & Benefits Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.  We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details. US Pay Range $45,000 — $90,000 USD Please read our Privacy Notice for more information on how we process the information you provide.
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

Salaries

Posted range

$45K/yr – $90K/yr

Taken straight from the job posting.

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Senior Associate, Investment (Integrated)

WPP Media · New York City, NY · Hybrid