Marketing Specialist

Menomonee Falls, WI (Hybrid)

Salary Not AvailableMid Level3+ years exp

Posted 1 day ago

Job Summary

Own local store marketing and partnerships initiatives, driving community engagement, new revenue through catering, and end-to-end budget execution across multiple stores.

  • Develop and execute local marketing plans for assigned restaurants.
  • Build relationships with store employees, franchisees and community organizations.
  • Track performance and optimize campaigns.

Job Description

Responsibilities

  • Local Store Marketing & Store Growth Develop and execute local marketing plans for assigned restaurants, including new and remodeled stores.
  • Build relationships with Cousins Subs store employees, franchisees, local businesses and community organizations.
  • Identify opportunities to increase sales, community engagement and store performance.
  • Conduct marketing audits to help ensure consistency across the system.
  • Partnerships & Third-Party Marketing Serve as the primary contact for assigned local and third-party partnerships.
  • Develop and execute partnership activations, promotions and marketing programs.
  • Manage partnership relationships, timelines and deliverables.
  • New Revenue Generation & Catering Generate new sales opportunities through grassroots outreach, catering, local business development and partnerships.
  • Build relationships with local businesses, organizations and catering customers.
  • Manage catering orders and drive repeat business.

Requirements

  • 3+ years of relevant professional marketing experience
  • Proven ability to independently manage projects and marketing initiatives from planning through execution
  • Strong relationship-building, communication and problem-solving skills
  • Ability to identify opportunities and develop recommendations that support sales and business growth
  • Ability to manage multiple priorities and work effectively in a fast-paced environment
  • Experience working with business partners, vendors, community organizations or other external stakeholders
  • Valid driver's license, reliable vehicle and ability to travel to Cousins Subs restaurants, events and local partnerships as needed

Preferred

  • Experience in restaurant, franchise, hospitality, retail or another multi-location environment preferred
  • Experience with local store, field or multi-unit marketing preferred
  • Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent relevant experience, preferred

Benefits

  • Comprehensive benefits package, including a Health Savings Account with company match
  • Paid Time Off and Volunteer Time Off
  • 401(k) with company match
  • Paid holidays and paid parental leave
  • Hybrid work environment with a mix of Support Center, remote and field-based work
  • Phone allowance
  • Free lunch while working at the Support Center, plus a 50% off-duty discount
  • A collaborative team environment with opportunities to make an impact across our restaurants and communities

Marketing Specialist

Menomonee Falls, WI · Hybrid