Responsibilities

• Create and Publish Content: Produce and publish engaging daily content across HPA’s social media platforms, with a strong emphasis on short-form video including Reels, TikTok, and YouTube Shorts.
• Capture Real-Time Moments: Attend programs, camps, school sites, leagues, and events to capture photo and video content that reflects HPA’s energy, development, and community impact.
• Manage the Content Pipeline: Help execute the content calendar, organize content assets, and maintain a consistent flow of ready-to-use content across platforms.
• Support Digital Marketing Operations: Assist with emails, landing pages, forms, workflows, and campaign support through digital platforms such as HubSpot.
• Represent HPA Through Activations: Support events, vendor fairs, conferences, and community activations through planning support, on-site execution, and content capture.
• Collaborate Across Teams: Work closely with Marketing leadership and partner with other departments to support campaign execution, visibility, and growth.
• Maintain Brand Consistency: Help ensure all content and digital assets align with HPA’s brand standards, messaging, and marketing goals.
• Support Scalable Growth: Contribute to systems that make content collection, publishing, and campaign execution more efficient as HPA continues to expand.