Marketing Director

San Diego, CA (Unknown)

$114K/yr - $125K/yr (Est.)Senior LevelFull time

Posted 3 weeks ago

Job Summary

Own and drive community focused marketing and local partnerships for Chick-fil-A Mission Valley, leading in-house events, local partnerships, and catering growth while shaping the annual marketing plan and social media presence.

  • Lead community events and partnerships
  • Drive local marketing strategy and social media
  • Grow catering and off-premise opportunities

Job Description

Responsibilities

  • Host and Coordinate In-House Events: Plan and execute family nights, spirit nights, Daddy-Daughter Date Nights, and other in-store experiences that reflect our brand values and deepen guest connections.
  • Be the Face of Chick-fil-A in the Community: Build and maintain relationships with schools, nonprofits, and local organizations to increase "occasions to care" and create meaningful partnerships.
  • Drive Local Catering Awareness: Develop relationships with local businesses and community partners to grow catering sales and create consistent off-premise dining opportunities.
  • Lead Local Marketing Strategy: Develop and execute an annual marketing plan that supports sales growth, brand awareness, and guest engagement.
  • Manage Social Media & Online Presence: Oversee content creation, engagement, and community messaging across social media platforms and our website.
  • Support External Sales Growth: Utilize community events, business connections, and email/social marketing to increase traffic and sales.
  • Engage in Community Events: Represent Chick-fil-A at Chamber of Commerce meetings, school events, and other local activities.
  • Monitor and Analyze Guest Feedback: Leverage insights to enhance marketing efforts, improve the guest experience, and support restaurant operations.
  • Manage Budget & Supplies: Ensure all marketing initiatives are aligned with brand standards and budgeted appropriately.
  • Promote National and Local Campaigns: Collaborate with the broader Chick-fil-A marketing team to implement seasonal and national promotions.

Requirements

  • Strong interpersonal and communication skills
  • Outgoing, hospitable, and service-minded
  • Passionate about community involvement and relationship-building
  • Creative thinker with the ability to plan and execute engaging events
  • Experience or current education in Marketing, Communications, or a related field
  • Self-motivated and organized with attention to detail
  • Familiarity with social media marketing and basic content creation tools
  • Ability to work flexible hours, including some evenings and weekends for events
Chick-fil-A Restaurants logo

Chick-fil-A Restaurants

Chick-fil-A, Inc. is the third largest quick-service restaurant company in the United States, known for its freshly-prepared food, signature hospitality and unique franchise model. More than 200,000 Team Members are employed by independent Owner-Operators in more than 3,000 restaurants across the United States, Canada, and Puerto Rico. Chick-fil-A Owner-Operators live and work in the communities their restaurants serve, each supporting local efforts to address hunger, education, and making a positive impact. For their Team Members, Chick-fil-A Operators are committed to providing a welcoming and supportive culture, personal and professional growth opportunities, and the flexibility to thrive inside and outside of work. Chick-fil-A, Inc. is a family-owned and privately held company that was founded in 1967 by S. Truett Cathy.

Founded in 1946
Atlanta, Georgia, USA
70K employees (1,245 in marketing)

Salaries

SalaryGuide estimate

$114K/yr – $125K/yr

Modelled from 3 comparable roles.

See all Chick-fil-A Restaurants salaries

Traffic Signals

Monthly Visitors
11.4M
Monthly Google Ads Budget
$1.3M
Traffic Source Mix
Search
62.8%
Direct
31.2%
Referral
4%
Social
0.7%
Paid
1.3%

Headcount Trend

Current headcount: ~70.2K

Recent News

Chick-fil-A Restaurants logo

Marketing Director

Chick-fil-A Restaurants · San Diego, CA · Unknown