Marketing Director at Ball Chain Mfg. Co., Inc. | Mount Vernon, NY | $120K/yr – $130K/yr

Marketing Director

Mount Vernon, NY (On-site)

$120K/yr – $130K/yrSenior LevelFull time

Posted 2 months ago

Job Summary

Own the full digital marketing lifecycle for a manufacturing business, from strategy and budget (PPC, SEO/SEM, email, social, display) to funnel optimization and experimentation.

Growth ownership across multi-channel campaigns and conversion tests to lift ROI and KPIs.
Measurement and optimization of end-to-end customer journeys with analytics tooling and funnel insights.
Marketing tech and budget stewardship: manage platforms like Salesforce/HubSpot, landing-page UX, and cross-team collaboration.

Job Description

Own the full digital marketing lifecycle for a manufacturing business, from strategy and budget (PPC, SEO/SEM, email, social, display) to funnel optimization and experimentation.

Growth ownership across multi-channel campaigns and conversion tests to lift ROI and KPIs.
Measurement and optimization of end-to-end customer journeys with analytics tooling and funnel insights.
Marketing tech and budget stewardship: manage platforms like Salesforce/HubSpot, landing-page UX, and cross-team collaboration.

Ball Chain Mfg. Co., Inc.

The World's #1 Ball Chain ManufacturerBall Chain Manufacturing Co., Inc. (BCM) is the world’s largest manufacturer of ball chain and related accessories. Founded in 1938 by Frank Taubner and his son, Val, in the garage behind their home in the Bronx, BCM has grown to employ more than 95 people. Under current President Bill and his brothers, Val and Jim, BCM manufactures the industry’s highest quality ball chain and distributes products globally. Our ball chain is a part of everyday life and is featured in items such as window/roller shades, light fixtures, plumbing devices, key chains and chain necklaces.

Founded in 1938

Mount Vernon, New York, USA

18 employees (2 in marketing)

www.ballchain.com