Responsibilities

• Monitor and forecast trends to integrate into marketing creatives
• Work closely with internal clients to collect performance results on in-house agency produced deliverables and report on the findings
• Collect competitor work samples, identify key takeaways, and share with the team
• Develop and implement a system for gathering and analyzing data, establishing baselines
• Uncover customer insights through performance result analysis to advise copy and design and strengthen engagement
• Lead lunch and learns with the in-house team and with marketing partners on marketing best practices
• Present key learnings in a concisely and comprehensively to a senior-level audience
• Think strategically to understand business needs and recommend ways of executing them through creative deliverables
• Distill information from multiple sources and synthesize it into one central, compelling story
• Work with internal clients to understand the strategy behind the key message

Requirements

• Bachelor’s degree in Business, Marketing, Mass Communication/Advertising, or related field. Experience in financial services is a plus.
• 8-10 years of related work experience (digital agency environment preferred), exceptional reporting and presentation skills
• Excellent written and verbal communication skills
• Expert in MS Office applications, especially Excel, Word and PowerPoint
• Experience using Tableau software. Knowledge in SQL, Python and/or R is a plus.
• Must have a strong ability to report data and metrics comprehensively, leveraging analytical apps and dashboards for clear visualization and insights
• Adept at gleaning customer insights from creative performance data to inform strategy
• Adaptable, Bold, Collaborative, Courageous and Determined and operates with a lot of empathy both in internal interactions and the clients
• Experience presenting to senior leaders
• Expert at reporting on market trends and performance data analysis to strengthen campaigns

Preferred

• Master’s degree preferred
• Experience in financial services is a plus
• Knowledge in SQL, Python and/or R is a plus

Benefits

• medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs.
• paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays.
• Available offerings may vary by jurisdiction, job level, and date of hire.