Responsibilities

• Campaign Coordination: Take the lead on moving projects from 'brief' to 'live', manage calendars, coordinate with cross-functional teams and ensure all stakeholders are aligned.
• Schedule Maintenance: Manage project progress using Smartsheet, ensuring all team members meet interim deadlines to adhere to the master campaign schedule.
• Content & Copywriting: Develop and draft compelling copy for email campaigns, social media, advertisements and web content to drive audience engagement and conversion.
• Brand Consistency: Review and monitor corporate communications to ensure strict adherence to brand standards, including logo usage, messaging templates and taglines.
• Collateral Coordination: Manage the production and organization of printed materials, packaging and promotional products for events, product launches and membership drives.
• Performance Reporting: Analyze and compile campaign performance data into centralized reports, providing the marketing team with actionable insights to inform real-time optimizations.
• Cross-Functional Collaboration: Partner with internal teams to streamline marketing processes and improve project execution.
• Vendor Coordination: Manage end-to-end relationships with external vendors, overseeing the bidding process and production timelines to ensure all campaign assets are delivered on spec and under budget.
• Market Intelligence: Monitor emerging trends, best practices and regulatory changes within the marketing industry to ensure NACS remains competitive and compliant.