Responsibilities

• Develop go-to-market strategies for Gas Utility product portfolio including pricing, value proposition, marketing and demand generation strategy.
• New product development – drive the initiative for including ideation, business case formation, pricing, product application, and product changes.
• Brainstorm potential improved strategies for addressing the business needs through marketing, manufacturing, engineering and logistics for the Business Units.
• Cultivate leads in the market to increase sales of existing products.
• Establish relationships with companies providing complimentary and ancillary products to the respective market.
• Communicate with, align with, and support the marketing needs of the Territory Managers. Interact with
• Engineering to modify parts, create new products, and manage project plans.
• Lead cross-functional teams to coordinate production/manufacturing scheduling, controlling costs, and product quality control.
• Communicate with application engineers and field sales to assure product needs are being met.
• Gather VOC (voice of the customer) data and information to support business decisions, initiatives, and product development; collaborate with other market managers to gain insight in collecting VOC and market trends.

Requirements

• Bachelor of Science in Business, Engineering, Marketing, or equivalent. A minimum of 5 years’ experience in engineering/manufacturing environment and/or Product Marketing experience in a technical environment
• A minimum of 5 years’ experience in structural product design engineering and product management, with knowledge of composites, and practical applications
• 20-25% travel required

Preferred

• MBA a plus