Manager, Product Marketing (Golf Accessories)
Carlsbad, CA (Hybrid)
$98K/yr – $120K/yrSenior Level4+ years expFull time
Posted 8 days ago
Job Summary
Own and drive the end-to-end seasonal product lifecycle for Accessories, turning market and consumer insights into briefs, range plans, and launch-ready products while coordinating cross-functional teams to manage milestones, risks, and commercial performance.
- Own milestone deliverables, briefs, samples, imagery, and system data across assigned products.
- Translate consumer, athlete, and market insights into actionable product recommendations for the category.
Job Description
Responsibilities
- Seasonal Product Management: Manage assigned Accessories products from seasonal planning and brief creation through commercialization, launch, and lifecycle management.
- Product Briefing: Create and maintain product briefs, line plans, range tools, and seasonal documentation covering consumer needs, product benefits, price points, margin expectations, timing, and competitive context.
- Range Planning: Support seasonal range architecture, assortment recommendations, article planning, and product lifecycle decisions within the strategy established by the Senior Manager.
- Consumer and Market Insights: Translate consumer, athlete, account, competitive, and Market insights into actionable product recommendations for assigned categories.
- Line Optimization: Support category reviews by identifying assortment gaps, product duplication, pricing opportunities, and potential product risks.
- Product Creation: Partner closely with Accessories Design, Product Development, and Materials Development throughout the product creation process.
- Product Execution: Coordinate decisions across product features, dimensions, construction, materials, colors, graphics, packaging, and specifications for assigned products.
- Product Evaluation: Participate directly in concept reviews, sample evaluations, material selections, wear or use testing, and product modifications.
- Milestone Readiness: Own assigned milestone deliverables and ensure product briefs, range plans, samples, imagery, system data, and product information are complete, accurate, and delivered on time.
- Risk Management: Track product progress against the seasonal calendar and proactively identify cost, quality, sourcing, capacity, timing, and commercialization risks.
Requirements
- University degree in Business, Marketing, Product Management, Merchandising, or a related field, or equivalent professional experience.
- 4+ years of relevant experience in Product Marketing, Merchandising, Product Creation, or a related function.
- Demonstrated experience managing assigned products through a seasonal creation or commercialization process.
- Experience working cross-functionally with Design and Product Development teams.
- Strong product marketing, merchandising, or product creation capabilities.
- Working knowledge of product briefs, line planning, range architecture, pricing, margin, and product lifecycle management.
- Strong organizational and project management skills with a high level of attention to product-data accuracy.
- Ability to work hands-on across Design, Product Development, Materials Development, Sourcing, and Commercial teams.
- Analytical capability with the ability to interpret consumer, competitive, and commercial information and translate insights into product recommendations.
- Strong written, verbal, and presentation communication skills.
Preferred
- Experience in golf, sporting goods, bags, gloves, accessories, or related soft goods.
- Knowledge of golf bags, gloves, accessories, materials, construction, and manufacturing processes.
- Experience partnering with Materials Development, Sourcing, Quality, Supply Chain, or manufacturing teams.
- Experience supporting seasonal range architecture, assortment planning, pricing, margin, and product lifecycle decisions.
- Experience gathering and translating consumer, athlete, account, or Market feedback into product recommendations.
- Passion for golf, sport, and consumer products.
Benefits
- Comprehensive medical coverage including HSA with employer funding or FSA options, dental, vision, and prescription plans.
- Adoption, surrogate, and fertility support programs.
- Short and long term disability coverage.
- Basic life and AD and D insurance with supplemental employee paid options.
- 401(k) plan and Stock Purchase Plan with employer match.
- Education assistance for eligible full time employees.
- 12 weeks of paid parental leave and generous leave policies.
- Flexible time off accrued at 0.4388 hours per day, increasing with tenure.
- Twelve paid holidays plus milestone Service Time Off.
- Employee product discounts and access to wellness programs.
Inspired by our heritage, we push the boundaries of culture and human performance. Through sport, we have the power to change lives. Headquartered in Herzogenaurach, Germany, we employ more than 59,200 people across the globe.
Founded in 1949
Herzogenaurach, Bavaria, DE
71K employees (8,417 in marketing)
80% recommend to a friend
91% CEO approval
Salaries
Posted range
$98K/yr – $120K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
6,274 (7% of company)
Median Career Experience
13 years
Median Tenure
9 years
Marketing Roles Posted (Last 30 Days)
7
People
HR / Recruitment
Marketing Leadership
Timothy Moore
Vice President DTC Marketing NAM
At the company for 20 years 10 months

Joe Robertson
Vice President - Global Culture Marketing
At the company for 14 years 5 months

Chris Murphy
Senior Vice President, Brand Marketing
At the company for 20 years 8 months

Shane Jochum
Head of NAM Partnerships, Sports Marketing Strategy & Key Moments (World Cup 26, LA 28)
At the company for 15 years 1 month
Funding
Total Funding
$578.6M
Last Raise
$578.6M
Post IPO Debt, 5 months ago
Funding History
- Oct 2025Post IPO Debt • $578.6M
- Apr 2020Post IPO Debt
Traffic Signals
Monthly Visitors
780.1K
Traffic Source Mix
Search
33.9%
Direct
46.8%
Referral
12.5%
Social
6%
Paid
0.6%
Headcount Trend
Current headcount: ~87.4K





























